Check out our display outside of our store! Everything outside is marked down (excluding the mannequins)! We have everything from dresses, to pants, to tops! Shop local and shop South’s!
Here’s a quick tour of our Bridal Suite! Call today and book a bridal appointment and have this room reserved for you and your loved ones! 828-264-8799
We are near the time of year where fun sun dresses make their debut! We have a ton of beautiful patterns, basics, and lengths of dresses that can fit anyone’s style! Come shop with us and see all the new things we have to offer!
If you didn’t know we also sell shoes! We can order you a style that you like from our many magazines! There are styles like flats, heels, sandals, and more!
Needing some new makeup for the Spring season? Merle Norman has all your makeup needs! You can set up an appointment and get a makeover or have one of our employees help you find your perfect matches!
Attention all prom girls!!! It is not too late to find a prom dress! Come shop our prom dress selection and let us help you find your perfect one for you!
Attention brides!! We have a beautiful selection of dresses, veils, shoes, jewelry, and much more for you to choose from! Call and book a bridal appointment today! 828-264-8977
Everything about this dress screams princess and we’re obsessed! Ball gown style dresses are making a comeback and we have a ton to choose from! Shop prom with South’s!
Wanting to feel like Cinderella at prom this year? This Jovani dress is perfect for just that! It has pockets, a corset top, and color shifting sparkles that catches everyone eyes! Come shop prom with South’s!!
We are speechless over this beaded Aleta prom dress! The colors and cutouts are so unique and paired with these earrings it couldn’t be more perfect! Only a few days left to get $25 off a prom dress if you buy in the month of January!
Can we take a moment for this Clarisse wedding dress? The pink underlay paired with this blush lace is absolutely gorgeous! This dress is so unique yet so beautiful! Come shop for all your bridal needs at South’s!
You’ll make the whole place shimmer at prom in one of these strapless dresses! ✨ Also if you purchase a prom dress in the month of January you will get $25 off! It doesn’t get much better than that!
A beautiful gown waiting for its beautiful bride. Call to make an appointment or come in today and try on some our best dresses!
It’s all about details! ✨