02/06/2024
Truth 👇
Here is your annual PSA from the daughter of a florist. Long, but worth the info (IMO, LOL),
Every year, I worked the crazy days in Mum's shop - Valentine's Day, Mother's Day, Easter..... And every year, I was the gatekeeper for the "service" orders - orders placed through the "800" number flower clearinghouses.
I can tell you that if you place a $60 order through a florist you are going to get roughly MORE THAN TWICE AS MUCH product in your delivered item than if you place an order of the same amount through one of the clearinghouses. I know because I've done the math. And the more you spend, the bigger the gap between what you will get from the local florist than with the clearinghouse order. So a $100 order you will get almost 150% MORE PRODUCT when you order direct.
ALL the clearinghouses take tons of fees - a "wire" fee, padded delivery charges (one place charges customers $25 no matter what where a local deliver at the flower shop was $8 - that's a $16 profit THEY made for NOTHING.), a "locator" fee (them looking up the shop), their commission on top of all the other fees, etc. It's disgusting.
So, what should you do? Simply search "Florist {TOWN NAME}, skip any and all "sponsored" links and scroll down to the "Places" block. Check out their ratings, their websites and choose from there.
And if you are in the Attleboro, MA/Cumberland, RI area, there is no one better than Flowers by the Station. Mum owned it for ~40 years and now it's run by Jennifer Guerin who has kept all of the best things about it - the awesome designers, the quality, the legendary service, the artistry - and is making it even better every day.
Call ahead to be sure you can get what you want (or order on their website - it's SO easy to use!).
Remember, GO LOCAL!!!
