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Tuesday 10am - 3pm Wednesday 10am - 3pm Thursday 10am - 3pm Friday 10am - 4pm Saturday 11am - 4pm

The Flower Theory

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United States
Danville, CA
The Flower Theory

More than just flowers. We deliver locally to Danville, Alamo and San Ramon. BEWARE that our hour Full service florist and gift store
(26)

07/19/2024

Flower Shop spotting in Canada…
Some days I miss it, some days I don’t, but I can’t help but stop when a quaint little flower shop is spotted.

07/16/2024

Well…… Here I go, not sticking to my original plan…. This little bungalow happened upon me a few weeks ago while visiting my daughter in Boise. I did lots of pondering, weighed pros & cons and shot my shot and here I am now the owner of a little bungalow right in the dreamiest neighborhood in downtown Boise.
This will not be a permanent place I will stay as I grey, but yet a fun project, temporary landing pad and a nice little investment to secure my future.

I’ll be heading to Boise in a few weeks to start flipping the heck of out it. I hope you’ll stay and follow the journey of transformation I see for this little place.

So plan is 2-3 yrs on and off in Boise where I will start flowering again for events & weddings and perhaps I’ll become a home stylist as well.

So many more details to come, but I feel good about my decision and am excited to get started on a fun project.

I’m not sure I’m made for endless travel, but one never knows unless they try…
Always find the courage to jump in with your whole self and the rest will play out how it needs to be 💛

07/03/2024

Upstate New Yorking it…..
where the BarcaLoungers are aplenty and the shopping options are well, scarce, shall we say. That’s ok and I will find the treasures we can and make up the rest as we go 😉 check back often

06/30/2024

Made it to NY to help my friend beatify her place, but what will it be that stops in my tracks on the house tour? But a piece of art from my favorite art friend. Ugg still so jealous she got this for a steal lol… looking forward to my own art retreat someday with

05/08/2024

Well I went and bit the bullet and decided to take a limited number of orders for Mothers Day. Pick only available Sat 10-3

02/28/2024

Wooden crate pulled from trash - $0
Recycled paper from Rafa’s - $0
I’ve got one more layer and few more tricks up my sleeve before I stand back and go “yup, that’s what I had in mind”
In this expensive world let’s find ways to reuse, upcycle, restore and breath new life into things
Find the time, grab some passion and play!

02/25/2024

I love coming to put the store to bed after a busy party day and get it all ready for tomorrow’s festivities.

We still have a few dates left for wknd parties through our last week in business April 7th. Take advantage of it while you can… She really is quite adorable and is the best place to celebrate.
Now booking private workshops as well through April 7th. 😘

02/21/2024

I’ve been kind of quiet here on the ol’ social media. My mind is dealing with a lot of chaos as I wrap certain parts of my life up. The biggest part being my little flower shop. Customers wondering “Am I here am I not here”, even I barely know that answer. As my current lease comes to a close after 3 years in my not so new location, I’m still in awe of some of you not even realizing I moved ✖️. The years really flew by.
Months are now numbered which will quickly turn into days.
I’m forever grateful for those customers that started with me and will thus end this retail flower journey with me.
There are still some available dates for some private workshops & events through April 7th. I’m hoping to have a few final sign up workshops in March as well. If you have Flower Theory gift cards Get Them Used asap.
Follow along for all the latest info and important dates as things get finalized.

02/14/2024

Stayed up late making extras for the last minute crew. We open at 10 and will be making flowers the whole day because of course I over bought because it’s impossible not too! See you soon my darlings 🩷
P.S. this will be one of the last opportunities to buy flowers from me, so snag one while you can.

02/13/2024

I’m totally digging giving myself a low key Valentine’s Day. While I love the $$ sometimes mental health is more important. Every arrangement has been made with time and love 1 at a time. No duplicates, just me being creative. 💛
And to top that off I’m pulling off a workshop at the shop tonight, (said no florist ever the night before Vday).
Stay Tuned ….

02/13/2024

This will be my last Valentine’s Day as a flower shop owner. I decided I wanted to really enjoy it and savor all the sights, scents & feels of this Hallmark holiday instead of burying myself in chaos. So I set limits and boundaries for myself and set out to really focus on the quality over quantity even if it meant confusing the poor men trying to preorder on the 12th only to hear “sorry we closed orders last week”. Poor guys, they were this 🤏🏼 close.
I hope those lucky enough to have the hubby that preordered feels extra special this Valentine’s Day 🩷

Don’t worry though we will have some pretties on a first come first serve basis on Wednesday only. 10-4 or until sold out

02/09/2024

Prepping has begun for tonight’s Galentines workshop. Muted shades of pinks.

02/07/2024

OOPS, looks like I’ll be closing my orders tomorrow instead of the 10th, Orders are stacking up and I’m just one little florist making them all by myself.
Give her the gift of a Flower Workshop.

Space is still available for this Thursdays class.

02/06/2024

Fun fact…. Florists have to preorder their Valentine’s Day flowers weeks in advance.
99% of consumers however wait until the last minute to order, leaving us with anxiety for weeks. Did we over buy making it not a profitable holiday? Did we under buy, leaving customers without? When people are shocked we can’t service them last minute, remember we are small independent retail playing a game of “roulette” with our margins & profit.
This year I’m going for the not ordering enough kind of vibe and leaving men empty handed unless they preorder.
Support your local flower-shops & help set them up for success this Valentine’s Day.

02/05/2024

Valentine’s Day is fast approaching. We will be open Feb 14th with preorders only. Get your orders in so you don’t miss out.

02/04/2024

Perfect day while you’re hanging out inside to visit our website and sign up for a workshop or order your Valentine’s Day flowers.

01/31/2024

Sign up for some fun flower play with your gal pals. It’s likely your significant other will wait till the last minute and you will end up with grocery store flowers, so treat yourself to what you really want.

01/30/2024

Did you know we do workshops and parties for kids

01/29/2024

Relaxing and enjoying the fruits of my labor 💛

01/26/2024

Show her you love her all over again. Valentine’s Day is quickly approaching and preorders are open. Don’t miss out as we are taking only a handful of orders this year. 🩷

01/24/2024

We will be making a beautiful wreath with mixed greenery with pops of white and pinks and finished off with an oversized beautiful silk bow, because this year it’s all about bows!
Wreath can go inside or outside.

Sign up today 💛🩷💛

01/24/2024

How cute is this little heart that you could make for a Galentines night with all your pals. We have a few nights reserved for pre booking where we can customize a flower craft just for your group.

01/23/2024

Truly the best thing you can do for yourself is to engage in using your hands & creativity to create something beautiful. Even when you think you can’t, I promise you “you can”. Treat yourself, treat your friend, treat your sister or your mom to an evening of empowerment and fun by signing up for one of our workshops.

01/22/2024

We are showing up for Valentine’s Day, are you?
Limited orders available.. pass it on 🩷

01/21/2024

Happy Sunday. There’s a lot going on this upcoming week at the shop. Workshops and parties, let’s get you signed up for something fun to get you out of the winter blues.

01/15/2024

Is your Christmas wreath still hanging on your door?
We will be making a beautiful fresh green wreath with pops of white & pink to take you all the way through winter straight into spring with a pit stop at Valentine’s Day. ❄️🩷

01/12/2024

The first time I spoke in front of women I was so nervous my anxiety turned into me crying (sadly my body’s common reaction)

Now speaking and teaching in front of women is one of my favorite things to do. My jitters have subsided and I feel I’m here doing what brings me joy.

Introvert best describes me over the last few years and working with the public was something I just had to throw all of my energy into.

Allowing my body and soul a little breather to rest and find calm, I’ve discovered is a very necessary part of who I am. I used to feel guilty for not keeping the same pace up all of the time. Still working on that but getting better at letting that go.

Tis the season to find your calm, decompress and be totally ok with just resting.

Let’s all rest tomorrow.. stay in bed a little longer, thumb through a book, practice breathing and just be chill…

Oh, and maybe scroll through my website and sign up for a class or 2 ☺️

01/11/2024

WORKSHOPS ARE LIVE!
Spread the word. I offer multiple price points, dates and options. I hope you find 1 or more that you get excited about signing up for.

01/11/2024

Workshops are LIVE! Multiple dates, price points and options to choose from. Spread the word and let’s have some fun!

01/03/2024

I’ve been totally MIA because these 2 keep fighting over me and who’s having the most fun with me 🤷🏽‍♀️
Being a stay at home mom was my life forever and when I get to indulge in this again it brings me all the feels 💛…
Just 2 more days of feeling the joy.. 💛💛💛💛

Address

155 Railroad Avenue
Danville, CA
94526

Opening Hours

Tuesday	10am - 3pm
Wednesday	10am - 3pm
Thursday	10am - 3pm
Friday	10am - 4pm
Saturday	11am - 4pm

Website

https://linktr.ee/theflowertheory

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Videos

Sunday exploring… I think I can work with this nice little lake 10 min from my house… Of course I have to buy a new paddle board since I sold mine 😢. The pain is real of rebuying everything #boiseidaho #exploreboise #boise #sundayfunday

Well I made it to Boise, my new…. Home While I did not originally set out for this to be the plan, so far no regrets after being here just a few hours… Boise happened by chance on a visit to my daughter here, stumbling upon a little fixer upper in the quaint historical north end. I am a fairly spontaneous soul in a very different chapter of my life. Life in your 50’s alone after your kids have grown up is terrifying. When all you ever knew was one thing and the bumps and detours bring about something different than what you had spent your whole life planning. I’m am afraid of change, challenges and the unknown but all I can do is face them head on. The traveling plan is still there but in a different way. Based on the chaos in the world, costs of travel and just plain being worn out by being on the constant go… I’m happy to be here to pause a bit. Thanks for still following along. I will be shifting my interests here on insta for what’s happening now with remodeling, DIYing and learning how to live in a new area alone. I still want to flower, but will be incorporating a new page for Boise and The Flower Theory. 💛💛

Peace out NY… I think I’ve been here just over 4 wk & accomplished decorating an entire house within that time.. (loads of that dropping here soon) .NY to Canada . Canada to NY, we tried to get on a first name basis with the border patrol,(but they weren’t having it), fell in love with the St Lawrence River and look forward to visiting this beautiful countryside again.. so much to still see and explore here… On that note, i detoured to Niagara Falls and have determined it was absolutely not worth it 🤷🏽‍♀️… I’m not a touristy type girl, so i should have known better and followed my original plans aka didn’t really have plans 😉. #roadtrippin

My favorite part of Up State NY are the beautiful rivers everywhere 💛

Updated video, still pulling new stuff out. It’s been ordered by town retail bagging association that graduated from the College of Nextdoor, that if everyone comes and supports me 1 last time by getting this off my hands, the town will hold a parade on July 4th to celebrate. You know you all have upcoming people you need to buy for and holidays to decorate for. 🙏🏼

I’m sorry I don’t know how to say “bon voyage” I swear I’ll practice. Updates on my hours, dah I’m tired obviously. 💛

Updates from “the tired one” 💛

Let’s sell off what’s in this cabinet & much much more. This Sat 11-4 Cabinet is for sale as well.

Come take a look at the cutest event venue ever. Decked out from head to toe, oozing with charm and cozy to boot. Now booking through March for all your entertaining needs. #eventspace #partyvenue #flowershop #florist #babyshower #bridalshower #meetingsoace #privateworkshop #walnutcrek #lafayetteca #danvilleca

Preview of Big ol’ wknd sale 75% off so many items. Forgot to mention “no the table & chairs are not for sale, nor is anything in my big china hutch” 💛 LOOK AT ALL THE GOODIES FOR SOOOO CHEAP Friday 10-5 Sat 10-2 CASH ONLY NO EXCEPTIONS Sorry No Flowers, just merch.. #retailblowout #shopsmall #supportsmallbusiness #supportlocalbusiness #womanownedandoperated #womanowned #flowershopcloseout