Superior Blooms

Superior Blooms Wedding & Special Event Florist located in Duluth, MN. At Fleurtation, we believe flowers are for ALL. We invite YOU to come FLEURT with us.
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We offer floral artistry with a whimsical touch that makes sending fresh blooms fun, flirty, and ALWAYS a good idea. Order flowers online or in our Downtown Duluth shop.

Happy July 🤗Here's a little 🌸✨Weekend Recap✨🌸 to display some of the beautiful accent decor we had this last weekend.A L...
07/10/2024

Happy July 🤗

Here's a little 🌸✨Weekend Recap✨🌸 to display some of the beautiful accent decor we had this last weekend.

A Lake Superior, natural inspired look at and a classic and clean look at .mn

We are busy bees around here 🐝 and loving every second of busy season 💐

✨🌸(Late) weekend recap (because busy season is a whirlwind 🌪️)🌸✨We had the opportunity to help celebrate a very special ...
07/03/2024

✨🌸(Late) weekend recap (because busy season is a whirlwind 🌪️)🌸✨

We had the opportunity to help celebrate a very special 75th birthday this weekend, complete with casual picnic lunch and elevated dinner sets. 🌻😍

We love being able to be apart of meaningful gatherings big and small! 🩵💐

🌸✨Weekend Recap✨🌸We had a Friday-Saturday combo this week!Friday was modern-classic in all white at the stunning .mn 😍Sa...
06/18/2024

🌸✨Weekend Recap✨🌸

We had a Friday-Saturday combo this week!

Friday was modern-classic in all white at the stunning .mn 😍

Saturday was a vibrant wildflower garden style wedding 🩵

It's both challenging and fun to do two different styles side by side, but super fun to utilize the beautiful SB studio to do all the work 🌿🌸

We looooove designing with our surroundings! ✨🌿⠀⠀⠀⠀⠀⠀⠀⠀⠀Lupine, Lilac, Cedar, Pine... What a great way to embrace all of...
06/13/2024

We looooove designing with our surroundings! ✨🌿
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Lupine, Lilac, Cedar, Pine... What a great way to embrace all of the beauty, texture, and character of the North Shore and Lake Superior! 😍🌸🩵🌊
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Happy Anniversary Week to these Lovebirds!
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Photography:
Venue:

🌸✨Weekend Recap✨🌸This weekend we got to be at both  and  😍A very Duluth-summer wedding on Friday, complete with Lilacs -...
06/11/2024

🌸✨Weekend Recap✨🌸

This weekend we got to be at both and 😍

A very Duluth-summer wedding on Friday, complete with Lilacs -- the bride's favorite 🥰

A very modern-classic look for Saturday! The rose petal aisle in that ballroom are *chefs kiss* 😍

Friday:
Bouquets: Alissa, Molly
Corsages/Bouts: Emma
Arch Piece: Molly
Ground Arch: Alissa

Saturday:
Bouquets: Alissa
Corsage/Bouts: Molly
Installation: Alissa, Emma, Molly

🌸✨ Weekend recap✨🌸 is simple this week::There's something so romantic about peonies and roses 😍🌹Congrats to the Michael'...
06/05/2024

🌸✨ Weekend recap✨🌸 is simple this week::

There's something so romantic about peonies and roses 😍🌹

Congrats to the Michael's 🩵

Bouquets: Molly and Alissa
Corsages and Bouts: Alissa and Emma

✨🌸Weekend Recap🌸✨Over the holiday weekend, we had a simply beautiful set up  with our pals  Romantic and Garden-y bouque...
05/28/2024

✨🌸Weekend Recap🌸✨

Over the holiday weekend, we had a simply beautiful set up with our pals

Romantic and Garden-y bouquets, loose greens + candlelight, and a swoon-worthy sweetheart tablescape! Plus... can we take a minute for the lilacs in bloom in the canal park sun?!?! 😍

Bouquets: Alissa + Molly
Arch: Alissa
Ground Floral: Molly

🌸✨Weekend Recap✨🌸We started off our weekend at the beautiful .atrium in Solon Springs with a beautiful arch piece instal...
05/21/2024

🌸✨Weekend Recap✨🌸

We started off our weekend at the beautiful .atrium in Solon Springs with a beautiful arch piece installation and personal blooms delivery.

Our crew ended the weekend with an elopement on the North Shore for a personal bloom delivery, shoreline ceremony set up, and reception flip!

Congratulations to the Totman's and the Murman's 🩵

Bouquets:
Arch Piece:
Ceremony Pillars:

Meet Emma! Our newest floral assistant on the team! 🌸🩵Emma's sweet and sassy personality has brought awesome energy to t...
05/16/2024

Meet Emma! Our newest floral assistant on the team! 🌸🩵

Emma's sweet and sassy personality has brought awesome energy to the studio the last few weeks. ✨
She came to us after knowing Alissa as "coach Alissa" during her high school running career.

With lots of experience being outdoors, taking care of animals, and keeping up with their family blueberry patch, she is going to fit right in with our crazy crew!

☕️ Favorite Coffee Order: Hot oatmilk Chai
☀️Favorite Hobbies: Riding my horse, reading, doing bible studies with friends, going to park point, crocheting, and hiking.
💐Something I'm most excited about for this season: I’m most excited about learning how a flower shop works and everything that goes into it. (Especially weddings) I am also very excited to meet new people and make new connections.  I have always loved flowers and this was such a perfect opportunity for me. :)

Hey hey friends!Allow me to reintroduce myself! 💁🏼‍♀️My name is Alissa, and I have the honor of being the Studio Manager...
04/12/2024

Hey hey friends!

Allow me to reintroduce myself! 💁🏼‍♀️

My name is Alissa, and I have the honor of being the Studio Manager/Lead Stylist here at Superior Blooms! I have worked here for just over a year now, and WOW! Has it been a ride! 🤣

Though I pursued a degree in Exercise Science, and loved every second of it, I have always loved flowers. I think it all started because I loved going to visit my grandma Roz at the old Peterson Anderson flower shop downtown Duluth. Ironically, that shop was next door to where our studio now calls home. 🩵

Though I have pursued some amazing coaching jobs, and continue to work with kids after work, I guess my heart is a little bit multi-passionate!

From picking up various tidbits from her as a kiddo, to learning bouquet basics in her dining room as I designed a friend's wedding blooms a few summers ago, somehow it all lead me to working next door to the flower shop I loved to visit. 🌸

I couldn't be more blessed to get the opportunity to serve our beautiful, wonderful clients! Thanks for following along with our crazy Bloom Squad Crew! ✨🩵

A few random facts about me...

☕️Coffee Order: Iced Chai with Oatmilk

☀️Spare Time Hobbies: absorbing sunshine, agate hunting by the lake, writing, diving deeper into my faith, coaching, playing hockey, running, golfing

💐Favorite Bouquet Style: Full Garden Bouquets! Lot's of texture and Movement 😍

"Why do wedding flowers cost so much?" Part 2! 💐Talking about cost is such a "forbidden topic" in our industry. But we a...
03/06/2024

"Why do wedding flowers cost so much?" Part 2! 💐

Talking about cost is such a "forbidden topic" in our industry. But we are going there 👀

Sticker shock is real when you embark on planning a wedding or special event!!

The truth is, there isn't a single "cover all" reason why flowers are costly. Each floral team does it differently But here is another reason behind our cost::

Preparation takes time. ✨
And timing is everything!

As wedding and event designers, we specialize in this process down to a science to ensure efficiency and quality! 🤓

🌹We clean every bucket each week to make sure there's no mold or bacteria that will kill the flowers. We prepare the ribbons and the bracelets and the pins in advance. We clean and inspect the vases, the cooler, and the sinks. We prepare the boxes for transport.
🌹We have to order flowers at specific times in advance to ensure the most beautiful blooms, and trouble shoot if any aren't available.
🌹Every individual stem that comes in needs to be inspected, prepped, cut, and set in water for a good drink. Certain flowers need more time to hydrate than others, other flowers need time to open to their most full state.
🌹We have to design the bouquets, boutonniere's, and corsages at a specific cadence so that they look best for wedding day. We don't want them sitting for days on days to potentially lose their luster!
🌹Each piece we make for your wedding takes focus and time out of the schedule to bring the vision to reality: we aren't machines, we keep tabs on the details.

All in all, this is a slow, meticulous, yet specific and efficient process to make the floral magic happen! ✨

Double tap and we will do a part 3️⃣!

"Why do wedding flowers cost so much?" 💐Talking about cost is such a "forbidden topic" in our industry. But today we are...
02/22/2024

"Why do wedding flowers cost so much?" 💐

Talking about cost is such a "forbidden topic" in our industry. But today we are going to go there 👀

Sticker shock is real when you embark on planning a wedding or special event!!

The truth is, there isn't a single "cover all" reason why flowers are costly. Each floral team does it differently.

One factor behind the pricing includes stem selection.

Point blank... We choose specific stems! 🌹

The truth is, as ✨specialized✨ wedding and event designers...

🌸We try to use more premium or specialized stems for your bouquets, rather than the traditional shop stems. These typically come in various seasons, have different shades and tones, or are more fresh because they aren't bought in giant bulk orders.

🌸We have to pick every stem to create the vision: Sure, we order the stems in and plan for a "recipe", but beyond all of the prep, there is an element of artistry and skill behind the bouquets, boutonnières, centerpieces, and installations... the details need to be carefully selected and positioned as you go. Each stem is intimately important to the overall vision, quality, and longevity.

🌸We partner and shop local farms/growers to get the best quality blooms we can. This way, we can hand select the flowers, choose the perfect shades, and add the "wow" factor with hard to find fillers and bloom varieties. 😍

Intrigued? Stay tuned for part 2️⃣

Let's just take a moment to appreciate the beauty of color!​​​​​​​​​​​​​​​​​​VENDORS:The Vault Superior Blooms Angela Jo...
01/09/2024

Let's just take a moment to appreciate the beauty of color!​​​​​​​​​​​​​​​​​​VENDORS:
The Vault
Superior Blooms
Angela Jo
Ivy Black .mn

PSA: Photos of flowers can be really misleading.​​​​​​​​​​​​​​​​​​Flowers themselves can seem to change colors based on ...
01/06/2024

PSA: Photos of flowers can be really misleading.​​​​​​​​​​​​​​​​​​Flowers themselves can seem to change colors based on their background, colors next to them, and lighting. Even the time of year that they are harvested can cause them to vary a little (they are organic materials after all).

That said, when searching for floral inspo on pinterest or social media, remember that most photographers edit, and most social media posts are filtered, which can create a false expectation of what the colors really are in any given bouquet.

Swipe to see two different photography styles and a good old iPhone photo of the same flowers!

(Shout out to all photographers, as they all capture such beautiful things in so many unique ways!)

VENDORS:
Hosts:
Outdoor Wedding Couple:
Indoor Wedding Couple: .0hsunshine
Engagement Couple: .nesburg
Hair + Makeup:
Nails:
Floral Design:
Decor + Rental:
Event Lighting:
Dresses:
Stationary Designer:
Cake + Desserts:
Marshmallows:
Venue: .mn

DREAMING BIG​​​​​​​​​​​​​​​​​​If you are reading this, this is your sign to get that large floral install you've been in...
01/04/2024

DREAMING BIG​​​​​​​​​​​​​​​​​​If you are reading this, this is your sign to get that large floral install you've been inspired by!

Big statement pieces are some of the most special (and fun) ways to create magic on your big day. And, these pieces aren't just for ceremony use; they make a great backdrop for your head table or a photo op or your guests at the reception.

To our 2024 couples... it's wedding year baby!!​​​​​​​​​​​​​​​​​​VENDORS:The Vault Superior Blooms Angela Jo After Dark ...
01/01/2024

To our 2024 couples... it's wedding year baby!!​​​​​​​​​​​​​​​​​​VENDORS:
The Vault
Superior Blooms
Angela Jo
After Dark Entertainment
Black Woods Caterting
Derick Cich
Ivy Black .mn
Lovdahl Salon
The Field Birds
Voyaguer Bus

Bouquet Content​​​​​​​​​​​​​​​​​​On the topic of bouquets, content is a big topic of discussion in our initial consults....
12/29/2023

Bouquet Content​​​​​​​​​​​​​​​​​​On the topic of bouquets, content is a big topic of discussion in our initial consults. The time of year, the color palette, and the textures of the venue and dress all have a large pull in this decisions.

Things to consider when looking at your inspo photos:

Do I like big blooms? Small Blooms? A mixture?
Do I like this (these) flower(s) for the color? The shape? Just because?
What other flowers go with these shapes/colors?
Do I like lots of variety (texture, dimension) in my bouquet? Do I like a consistent look?
Do I like eucalyptus (dusty) greens or true greens? A Mix? No Greenery?
What time of year is my wedding? Will my venue have other colors or textures I need to think about when pulling it all together? (think centerpieces, arch pieces, etc)
Does my dress have a lot of detail? Is it simple and elegant? Do I want my bouquet to accent the detailing of my dress or be the eye-catching accent piece?

Merry Holidays from your favorite florists! ​​​​​​​​​​​​​​​​​​Xoxo, The Bloom Squad
12/26/2023

Merry Holidays from your favorite florists! ​​​​​​​​​​​​​​​​​​Xoxo,

The Bloom Squad

"Alissa how the heck do you pick the florals for your bouquet?!"​​​​​​​​​​​​​​​​​​I love this question!!First and foremo...
12/23/2023

"Alissa how the heck do you pick the florals for your bouquet?!"​​​​​​​​​​​​​​​​​​I love this question!!

First and foremost, focus on the time of year. Knowing which blooms are available and which are harder/more expensive to get in your wedding month is important.

"How are you supposed to know all of that?"

You don't!

That's where our design team comes in! We sit down with you to chat about your likes, dislikes, and overall vision, and then carefully curate a bouquet to match. We are filled with good alternatives to flowers that may be "out of season" or less full for your big day!

Let's talk about size...​​​​​​​​​​​​​​​​​​...of bouquets and why it matters.First and foremost the bridal bouquet is the...
12/21/2023

Let's talk about size...​​​​​​​​​​​​​​​​​​...of bouquets and why it matters.

First and foremost the bridal bouquet is the statement piece though it should still fit your vision. Bridal bouquets are carefully curated to be able to accent the beautiful person and dress.

Bridesmaid bouquets are usually a smaller version of the bridal bouquet however it is always fun to incorporate more or less colors and textures.

VENDORS:
Photographer | Janine Leigh
Planner | NSE- Betsy
Venue | Clyde Iron Works
DJ: ProSound and Light
Hair + Makeup | Hustle + Heart

Let's get personal...​​​​​​​​​​​​​​​​​​Personality is very important to us when navigating the design process. We want t...
12/18/2023

Let's get personal...​​​​​​​​​​​​​​​​​​Personality is very important to us when navigating the design process. We want to get to know you and your significant other and help you include personal touches to your special day.

VENDORS:
Decor: The Vault
Florals: Superior Blooms
Photography: Angela Jo
Venue: Malting
Videographer:
Hair:
Dessert:
Food:
DJ:
Al Capone

Something we look forward to is the changing of seasons. Though the temperatures are chilly and the trees are more bare ...
12/16/2023

Something we look forward to is the changing of seasons. Though the temperatures are chilly and the trees are more bare it creates an opportunity to have a beautifully created blank slate for us to use.​​​​​​​​​​​​​​​​​​

Happy hearts after another successful  🥰 the weather was gorgeous and we had a blast connecting with you all!Thank you s...
12/04/2023

Happy hearts after another successful 🥰 the weather was gorgeous and we had a blast connecting with you all!

Thank you so much for your continued support and love!

Merry Holiday season to all! 🎄

The calm before the storm ❄️🎄Come see us this weekend at  , featuring Bloom Squad creations from Superior Blooms PLUS  c...
12/01/2023

The calm before the storm ❄️🎄

Come see us this weekend at , featuring Bloom Squad creations from Superior Blooms PLUS candles and ornaments. 😍
These shelves will be overflowing with goodies and all will be jolly!

Saturday and Sunday, 10-5, on Harbor Drive near the and the William A Irvin!

Peep the new logo sneak peek (logo was created by our beautiful and talented employee, Nina) 🤭👀

Last employee intro of round 1:: Hi, my name is Alissa! I am the “new” manager and the voice of our social media page!I ...
10/25/2023

Last employee intro of round 1::

Hi, my name is Alissa! I am the “new” manager and the voice of our social media page!

I got the opportunity to become the studio manager in January of 2023. Growing up, I have a lot of fond memories of spending time at a flower shop with my Grandma, who worked as a lead designer for many years (ironically, that shop was next door to where we work now, which feels so special to me)! 💐 After getting my degree in exercise physiology (and not quite being able to choose just one route to take with it ), I decided to take my fond memories to work and try it out — first free lancing some weddings under my grandma’s instruction, then working at a traditional shop, and now here at Superior Blooms! 😍

If I had to describe myself in a few words, I would say faithful, sassy, caring, indecisive, and a little A.D.D 😉… I enjoy being able to build and teach the team, learn new things alongside them, and bring joy to our customers during their big celebrations in life... as well as workday karaoke and dance parties. 😊Creating a hard working, fun, and joyful work environment has been my number one goal! 😇

When I am not working (lol), I take any opportunity to see my people that I can. You can also find me on the football field or track coaching kiddos, or skating at a hockey rink. From time to time, I find myself spending some miles out on the road like a crazy person🏃🏼‍♀️, but I also loving watching the Vikings, Wild, or One Tree Hill. Overall, however, I am terrible at sitting still!

A few of my Favorites:

Color: Purple💜, Carolina/Lake Superior Blue💙, Yellow💛
Flower: Quicksand Roses, Coral/Peach Ranunculus, White Waxflower, Peonies🌻
Style of Bouquet: Garden-Style bouquets with lots of texture/movement/dimension💐
Quote to Live By: Philippians 4:8-9 is my go-to, but also “To give anything less than your best is to sacrifice the gift” -Steve Prefontaine 🙏🏼
Lunch Spot: Sir Ben’s or Chick Fil A 😋
One Thing you Can’t Live Without: Jesus, Sunshine, Flowers (duh), Fam/Friends, and doggos 🥰

Employee IntrosNext up on the Team… Meet Molly 👸🏼(an American Girl (where are my 90’s babes at??))Molly is our assistant...
08/28/2023

Employee Intros

Next up on the Team…

Meet Molly 👸🏼
(an American Girl (where are my 90’s babes at??))

Molly is our assistant studio manager; helping keep our team organized and sane. She comes from a background in Human Resources and a lifetime of loving all things colorful, crafty, and sparkly. ✨Molly isn’t afraid to try something new, ask questions, or get her hands dirty in the process of the job...
And also never backs down from belting out throwback tunes or the opportunity for a dance off💃🏼🪩.

Molly describes herself as bubbly, clumsy, optimistic, goofy, and also indecisive… and claims to live by the quote “Reflect before you snack…ACT” -Mulan (so you can only imagine the goofy things she comes up with🤭).

All of these characteristics are the perfect traits for our crazy team. She makes the days fly by and we get a good ab workout with how much we laugh with (at) each other. It's never a dull moment around here. 🤣

When Molly isn’t at work, she had her fiancé Hayden are wedding planning (they are tying the knot this fall — WEE!👰🏼‍♀️🤵🏼). She also loves the beach, hiking, taking time to be with friends and family, or watching Disney movies & chick flicks (obviously).

A few of Molly’s Favorites:

Color: Yellow💛
Flower: Freesia & Lily of the Valley (for the smell), Coral Peony (to design with)🌺
Style of Bouquet: Bright, Colorful, Flouncy (flouncy), Garden-y 😍
Theme Song: Ice Ice Baby by Vanilla Ice OR I’ll Make A Man Out of You from the Mulan Soundtrack 🎶
One Thing you Can’t Live Without: Pizza 🍕

We are so grateful for Molly! Let's show her some love!

Since we are continuing to create a brand new team here at Superior Blooms, and I haven't introduced our current designe...
08/03/2023

Since we are continuing to create a brand new team here at Superior Blooms, and I haven't introduced our current designers yet, I guess it's about time we start (considering it's mid-season... fail...)

First up, Miss Nina! 🌷

Nina came to us in May, as she is home for summer break! She is about to begin her senior year at Cedarville University in Ohio, majoring in Studio Art, and we will miss her dearly during the school year. 🥲

Nina describes herself as practical, imaginative, and a thinker, which probably explains why she gives us funny looks when we act a bit too crazy around here. She brings a calm, quiet, and graceful presence to our chaos crew. Not only has she been growing in her floral design, she has also brought her artistic expertise to other parts of our shop (stay tuned 😏)

She can often be found singing to anything and everything (like a freakin’ angel, might I add😍), sipping on hot americanos and fancy coffee brews (straight, no cream please!), and (of course) “doing any art medium imaginable”!

A few of Nina’s Favorites:

Color: Mustard Yellow/Ochre 💛
Flower: Anemone (Icelandic Poppies are a close 2nd!)
Style of Bouquet: Organic and Wildflower-y 💐
Theme Song: By Our Love by For King and Country
One Thing You Can’t Live Without: Winter/Snow (she may be crazy after all) ❄️

Please help us welcome Nina and also wish her well as she starts her final year of college! 🥰

Big News!!! WE ARE HIRING! 😍Do you love flowers? Are you a fan of show tunes, throwback jams, and the occasional Starbuc...
08/01/2023

Big News!!! WE ARE HIRING! 😍

Do you love flowers? Are you a fan of show tunes, throwback jams, and the occasional Starbucks run? Do you enjoy being creative? How about working with your hands? If the answer is yes, you're in luck! We are in search of 1-2 part time floral assistants who are willing to learn, have fun energy, and don't mind being flexible, creative on the fly, and a little bit goofy.

Please email a resume/introductory email to [email protected] or message us on instagram for more information!

We can't wait for you to join us!

The gloomy winter weather + construction chaos has us dreaming of pretty pastel blooms and warm, summer days 😍🤍•Taylor +...
02/20/2023

The gloomy winter weather + construction chaos has us dreaming of pretty pastel blooms and warm, summer days 😍🤍

•Taylor + Keith•

Planning and Coordination | NSE- Mariah + Caitlin
Florals | Superior Blooms
Rentals | The Vault + Duluth Event Lighting
Photography | Amanda Nippoldt Photography
Beauty | Hustle and Heart Salon + Makeup by Makaela .makaela
Ceremony | Our Lady of the Rosary
Reception | Northland Country Club
Dessert | Something Sweet by Maddie Lu
Stationary | Erin Mullen

Address

315 W. Superior Street, STE 204
Duluth, MN
55802

Opening Hours

Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm

Telephone

+12184098699

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Our Story

Located in downtown Duluth, MN, Superior Blooms offers full-service floral designs with a unique local flair. A division of Northland Special Events, Owner, Mariah McKechnie and her mother, Sharron began designing florals for weddings in 2010. Today, the duo loves creating floral arrangements for both special events and retail at their Superior Street location.

We specialize in designing highly personalized florals for weddings, memorials, special occasions and simply for bringing joy to every day. Arrangements may be ordered online or stop in to see what we have in the cooler today!

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