07/24/2024
✨ Three-Day Balloon & Fringe Workshop Recap✨
Building a Business is a Marathon, not a sprint, but this Workshop covered it all. It was designed to leave attendees with a vision for the future—a roadmap for their business with no-BS steps that can be implemented immediately to elevate their business and put themselves in front of clients who pay, no questions asked.
Day 1:
💼 Foundations & Legalities
- LLC, EIN, Sales Tax Permit, Business Insurance, Business Banking, Paying Taxes, Pricing and Contracts.
-Tracking Expenses & Financial Management
-Google Workspace, Business Email Management, Inquiry Processes, Sales Funnels,
-Hands-On Training + Professional Headshots
Day 2:
💻 Social Media, Branding, Client Proposals
-Instagram Audits, Building a Branding Kit, Canva Demo for Mock-Ups. Proposals, Email Signatures.
-Developing a Booking Process
-Link-tree, Invoices, Contracts, Payment Schedules, Inquiry Questionnaires, FAQ,
-Hands-On Training + Professional Headshots
Day 3:
📈 Marketing, Portfolio Building, Hands-On Content Creation & Scheduling
-Revamp IG Profiles, Content Creation on Canva, Scheduling on Meta, Out of the Box Marketing, Cold Emailing, Marketing Strategy
-Panel Discussion | 1.5 hours of intimate Panel Discussion with Industry Leaders:
Panelists:
Jese Gary, Business Strategist and Coach
Arianna Giselle, Wedding Planner,
Keri Lugo, Wedding Planner, VP of Association of Wedding Planners Houston
Meka Lewis, Venue & Mobile Bar Owner,
💌 Business Bestie Mentorship Invitation
Workshop Attendees were invited to an exclusive Business Bestie Mentorship Program that expands on topics covered in the workshop.
Are you creative and excited to start your entrepreneurial journey as a balloon artist but have no idea where to even begin? (Been there!)
We are hosting a Balloon 101 Workshop in Houston, Texas on September 21, 2024! Comment a 💟 below for more details.
Hear what past students have to say about the SugarPlum Workshops:
⭐️⭐️⭐️⭐️⭐️
As a balloon artist starting out and trying to figure out the fundamentals of the business side of it this workshop blew my mind! I went in thinking ok here we go lets see what balloon techniques I'm going to learn. Wow lets just say I got a lot more than I was expecting. We learned how to create content, book keeping, how to price your time and work and great group of ladies that I can call on for advice and support. Nancy held us accountable for creating our own designs and IG content. Yes we did mess with the balloons and made garlands but that was for a bigger plan she had ....a photo shoot for vendors to network with us !!! This was an awesome workshop and an investment in myself. I will continue on with her mentorship she offers. Nancy is worth it she truly is putting her heart and sole in her work and the people she is teaching. Thank you SugarPlum Event Co!!
-Yolanda Casas (Pearland, Texas)
