06/13/2024
**FOR IMMEDIATE RELEASE**
June 12, 2024
Wisdom Rides of America Partners with Showmen Supplies as Exclusive Supplier of Replacement Parts
La Porte, IN - Wisdom Rides of America (www.WisdomRides.com) is thrilled to announce a strategic partnership with Showmen Supplies, Inc. (www.ShowmenSupplies.com), establishing them as the exclusive and sole supplier of replacement parts for all Wisdom Rides of America products. This collaboration marks a significant step forward in providing superior service and support to the amusement ride industry.
Jared Davis, President of Wisdom Rides of America expressed his excitement about this association stating, "We have been actively seeking a partnership that aligns with our commitment to deliver the best service in the industry. Showmen Supplies' proven track record of excellence and reliability makes them the ideal ally to help us achieve this goal."
This affiliation aims to streamline the supply chain, reduce the order backlog for replacement parts, and ensure that customers can maintain their rides to the highest safety standards. Showmen Supplies brings decades of parts distribution experience and expertise to the table, including handling spare parts for several other manufactures. That know-how will be instrumental in implementing such an important transition.
Showmen Supplies’ President, Scott Siefker, shared his enthusiasm, saying, "We are fully prepared and have dedicated significant resources including warehouse space and staffing for this expansion. We believe our partnership with Wisdom will greatly enhance the service we can provide to the industry."
Jason Skurow, Showmen Supplies’ Director of Sales & Marketing, will spearhead the transition on Showmen's side. While he is equally excited about the alliance, he also recognizes there are some short-term challenges. "This is a major undertaking; ramping up the purchased and manufactured inventory of Wisdom parts is not something that can be accomplished overnight. We know that we can count on the industry’s understanding and cooperation as we strive to meet the high standards our customers expect," Jason said.
The partnership gears are already in motion, and Showmen will begin accepting Wisdom parts calls on Monday, June 17th. Customers with existing Wisdom backlog orders can expect outreach from Showmen Supplies’ CSR team in the coming weeks to update and verify their information. If you have on open order pending with Wisdom and have not been contacted by July 1st, please reach out to Showmen Supplies’ sales team at 219-362-5286 or [email protected] to ensure your order is correctly updated.
Davis acknowledges the challenges ahead but firmly believes this partnership is the best path forward to meet customer needs. "Our priority has always been our customers, and we are committed to doing everything we can to meet their expectations."
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Pictured from left to right at Wisdom Rides’ facility in Colorado: Jason Skurow of Showmen Supplies, Jared Davis of Wisdom Rides of America, and Scott Siefker of Showmen Supplies.
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For more information, please contact:
**Wisdom Rides of America**
Jared Davis, President
970-522-7515
[email protected]
**Showmen Supplies, Inc.**
Jason Skurow, Director – Sales & Marketing
219-362-5286
[email protected]
About Wisdom Rides of America:
Wisdom Rides of America, headquartered in Merino, Colorado, is a leading manufacturer of amusement rides including the Tornado, Gravitron/Starship, Sizzler, Himalaya and many others. Wisdom has been family-owned through multiple generations and is dedicated to providing safe, high-quality, and innovative entertainment solutions to the amusement industry.
About Showmen Supplies:
Showmen Supplies, Inc. is based in La Porte, Indiana and has been a trusted supplier of parts and equipment for the amusement industry for nearly 60 years. They are part of the Siefker Group of Companies that include such well-known brands as Semcor Manufacturing, Owen Trailers, O’Conner Cables, Gull Wing Industries, and Great Lakes Sign Products. Showmen Supplies continuously strives to provide a seamless customer experience and are known for their exceptional service and commitment to quality.