07/25/2024
2024 Event Trends Study Forecasts a Bright Future for the Industry
Key trends include the increasing importance of technology in event management, with 48% of event planners prioritizing tech adoption. Early tech adopters report stronger growth and higher attendee engagement. Providing memorable experiences is crucial, with 57% of planners making it a top priority. The study highlights the challenges and strategies for leveraging technology to enhance events.
Community Brands' "2024 Event Trends Study" revealed current event tech trends, insights into event planners' mindsets, and more.