What are the opening hours?

Wednesday 1pm - 5pm Thursday 11am - 7pm Friday 11am - 5pm Saturday 10am - 5pm

White Dress Off The Rack

Name: White Dress Off The Rack
Address: 196 S. Second Street, Milwaukee, WI, 53204, US
Telephone: +14148103626
Price range: $
Rating: 5

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Milwaukee, WI
White Dress Off The Rack

White Dress Off The Rack is here to provide brides with an incredible experience & help them find their dream dress at a fraction of the price!
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Located in Milwaukee's Historic Fifth Ward, we carry dresses in sizes 8-12 at 50% off retail price.

11/04/2024

whimsy blooms & lavender hues 🌸💜

Meet Hazel our latest obsession from our new collection! Perfect for a bride who wants a romantic feel with a subtle pop of color.

If you love her as much as we do, join us for an appointment and let’s try it on! ✨

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10/25/2024

🤍 Over 200 dresses all marked under $1,000!!! 🤍

Join us for our 3rd annual White Friday Sample Sale this November 29th and 30th and find your dream dress for less!🙌

Head to the link in our bio to book your sample sale appointment! 🗓️ ✨

10/14/2024

The perfect mix of classic & contemporary 🤍

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10/10/2024

The garden party of our dreams! 🌸🌼

Alex & Wyatt tied the knot this past weekend and we couldn’t be happier to celebrate their love story!! ✨

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09/25/2024

Get swept away in D3636 by

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The clean and simple aesthetic is complete with a soft A-line skirt that floats and sways with every movement!

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09/19/2024

See any styles you like? 👀 These dresses will be available at the boutique for one weekend only! ✨

Join us Friday, September 27th - Sunday, September 29th for our Designer Preview Event! 🗓️

Let’s pop some bubbly 🥂 and celebrate YOU! We have a special gift from us to you 💝 AND save $100 off your Essense dress!

Link 🔗 in bio to book. See you soon! 🤍

09/03/2024

Just some statement florals 💐 for your feed!!

We’re loving the whimsical floral trend this year!
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09/03/2024

Just some statement florals 💐 for your feed!!

08/28/2024

We are here for a WOW back moment! 👏

From the open back to stunning scalloped train, style D4037 is truly the perfect combination of sexy and classic!! ✨💖
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08/14/2024

We love celebrating love!! 🤍 Congratulations to the Pearson’s 💍🥂

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08/12/2024

08/07/2024

Hi there, welcome!! 👋 Are you new here?

Let us introduce ourselves! We’re White Dress Off the Rack! Our collection features designer dresses with even prettier prices! You can take your dream dress home today no matter your timeline or budget!! 💍

We also have a core collection of ✨made to order✨ gowns featuring styles from , and more!

Our goal is always to provide you with the most fun, personalized, and intimate experience. We offer a no-pressure, no-stress, and positive environment for all! Your stylist will be by your side cheering you on when you find “the one” 🙌 🎉 💓

We’d love to have you join us!

XOXO,
Christina, Mel, & Olivia 💗

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05/30/2024

Spring is in the air! 🌷

We’re obsessing over Margaret and Josh’s big day! Absolutely stunning 💓
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05/26/2024

Just your daily reminder that YOU 👏 GOT 👏 THIS 👏 and are beautiful exactly as you are!
We are often asked what advice we have for brides before they shop with us. Remember that your opinion is the most important one! As much as you’re shopping for a dress, you’re shopping for a feeling. ✨ We encourage you to ask yourself how you want to show up and FEEL on your wedding day. Are you wanting to be comfortable and get your groove on? Do you want to feel timeless, sexy, romantic? Trust your instincts!

Dress shopping can feel overwhelming, but we promise, we got you!! 💗

05/07/2024

❗️Sample Sale❗️

Spring is here! Join us Friday, May 17th - Sunday, May 19th and find your dream dress at an even better price!

✨ Gowns starting at just $499
✨ Minis starting at $199
✨ Take your gown home same day
✨ Shop savings on accessories

Appointments are filling fast! 🗓️Head to the link in our bio to book your sample sale appointment!

03/19/2024

that new new. 😍😍😍 just in time for the first day of spring!

be the first to try her on. book your appointment at the link in our bio.
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03/09/2024

demi being everything and more. ✅👰‍♀️
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03/07/2024

always dreaming of first look moments. 🖤

live that moment in your dream dress. book your appointment at the link in our bio!
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Address

196 S. Second Street
Milwaukee, WI
53204

Opening Hours

Wednesday	1pm - 5pm
Thursday	11am - 7pm
Friday	11am - 5pm
Saturday	10am - 5pm

Telephone

+14148103626

Website

https://whitedressbridalboutique.com/book-an-appointment/

Alerts

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Videos

Your favorite bridal stylists reporting for duty! 🫡 • • • • #theclique #bridal #bridalshop #weddingdressshopping #wibride #midwestbride #bridalstylist

We’re feeling ✨GOOD✨ about finally sharing our exciting announcement with everyone!! Join us Friday, November 29th or Saturday, November 30th to shop huge savings on your dream dress! 🤍 We have officially opened our calendar and you can now book these dates starting today! 🗓️ Dresses start as low as $499, so what are you waiting for? Let’s find the one! 👰‍♀️ P.S. Already found your dress?💍Pop in to check out our incredible accessory collection including veils, jewelry, headpieces, sleeves, and more! • • • #bridalgown #weddingdress #midwestbride #wibride #mkebride #samplesale #blackfriday #blackfridaydeals #weddingdressshopping #bridal #weddingdresssamplesale #feelinggood #weddinginspiration #weddinginspo

You found your dress, which veil are you choosing? ✨ Drop the number in the comments! • • • • #bridalgown #weddingdress #veil #weddingaccessories #weddingveil #bridalveil #cathedralveil #midwestbride #mkebride #weddinginspo #weddinginspiration

bridal boutique check ✨🤍🥂

Hey 2025 brides!! 👋💍 We’re so excited to announce that @essenseofaustralia is officially here!!! We just launched the collection this week and all styles are available to try on at the boutique! Why Essense? Designed for brides looking for a timeless and classic look but with fashion-forward materials. 💍 Size 👏 inclusive 👏 !!! Dresses that feel luxurious at an amazing price point. Our samples range from $1,500 - $2,500. 💓 Check out the link in our bio to book! See you in store soon!

Living our best fairytale fantasy over here! 🙌 Which princess look is your favorite? 👑💗 • • • • • #weddingdress #bridal #bridalgown #bridalshop #wibride #midwestbride #mkebride #weddinginspo #weddinginspiration #disneyprincess #princessweddingdress

Liv is here to share her favorite gown from our core collection!! 💓 Is there something about this one for you too? 🙋‍♀️ Go to the link in our bio to schedule your appointment! 🗓️ • • • • • 🎥 @kulacreativeco #bridalgown #weddingdress #weddingdressinspiration #weddingdressshop #wibride

Stylist Mel is here to share her favorite gown with you!! Want to try on this dress? Go to the link in our bio to come see us! 🗓️😊 • • • • 🎥 @kulacreativeco #bridalgown #weddingdress #weddingdressinspiration #weddingdressshop #wibride

❗️ WE’RE HAVING A SAMPLE SALE ❗️ Join us Friday, May 17th - Sunday, May 19th and find your dream dress at an even better price! ✨ All gowns will be available to take home same day ✨ Prices start at just $499 ✨ Jewelry and accessories on sale as well Link in bio to book! • • • • • 🎥 @kulacreativeco

✨ It’s giving dress GOALS ✨ We hope all our brides feel like queens 👑

express your inner boho goddess. ✨ get your second look for less at off the rack! book your appointment at the link in our bio. - 🎥 @kulacreativeco

are you kidding us?? 🫨 our current collection of off-the-rack gowns in better than ever and we cannot wait to find the perfect brides for these stunning designers dresses! - 🎥 @kulacreativeco