MAG

Name: MAG
Address: 333 W 52nd Street, New York, NY, 10019, US
Telephone: +12125637656
Price range: $$
Rating: 4.2

A full-service experiential marketing & event production company. And we do it all in house.
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Whether it is a headline-grabbing publicity stunt in Times Square or a strategic brand partnership, at the michael alan group we pride ourselves on finding new & exciting formats for connecting brands with their target audience. Product launches, digital integrations, and national tours are just a few of the ways we inspire audiences to act.

07/17/2024

🎵 Calling all music enthusiasts and creators! 🎵

We are on the lookout for an energetic and passionate Student Influencer to represent SoundCloud on the University of Georgia campus in Athens, GA! 🎓✨
As a Student Influencer, you’ll play a crucial role in boosting SoundCloud’s visibility and engagement among your peers. Promote their diverse range of music and vibrant community of fans and creators! 🌟🎧

Are you ready to amplify the sound of your campus? Apply now using the link in our profile! 🚀🎶

07/12/2024

🎵 Calling all music enthusiasts! 🎵

We are on the lookout for an energetic and passionate Student Influencer to represent SoundCloud at the University of Georgia campus in Athens, GA! 🎓✨

As a Student Influencer, you’ll play a crucial role in boosting SoundCloud’s visibility and engagement among your peers. Promote their diverse range of music and vibrant community of fans and creators! 🌟🎧

Are you ready to amplify the sound of your campus? Apply now using the link in our profile! 🚀🎶

06/12/2024

MAG was onsite in San Diego to produce the main session programming for the annual OAAA OOH Media Conference and OBIE Awards. This 3-day trade event provides thought leadership, debates, fireside chats, track sessions, and the annual awards gala to celebrate the top achievements in the Out of Home industry.

05/23/2024

High energy, unwavering passion, and total commitment from everyone involved made last month’s Train-the-Trainer (TTT) event with Microsoft an incredible success! Here’s to many more!

05/20/2024

Team Spotlight: Sabrina Zander is our Jr. Graphic Designer who supports our creative needs for proposals and active programs. She is a recent honor graduate from San Diego State University where she majored in Graphic Design. Her impressive portfolio of design, photography, and painting is a major asset to our team, and we are grateful for her contributions.

04/05/2024

Flying to Austin this weekend? Make sure to stop by the CMT Music Awards activation in Austin’s Bergstrom INT airport, live all weekend long!

MAG partnered with to create a pop-up experience where travelers can enjoy a custom fabricated photo activation, free swag, and enter to win tickets to the awards show!

Don’t miss the LIVE on Sunday, April 7 at 8p/7c on CBS!

03/07/2024

Our team had the privilege of providing event management and production support for “Most Likely Not To… The Musical.”

02/22/2024

Our site visit at the Times Center as we gear up for another exciting event!

01/26/2024

Team Spotlight: Andrea Baumgarten is a Sr. Account Executive at MAG on our MSFT account. A true NYC aficionado, Andrea is always telling us about the next cool thing. Whether it’s a new art installation, a secret NYC spot, or a trending restaurant – she’s got her finger on the pulse. When she’s not traveling the world for client work, she is watching her favorite sport – soccer, exploring NYC, and enjoying time with family and friends. Andrea is a vibrant, talented team member, and we are lucky to have her at MAG.

01/18/2024

Last week, we delivered immersive demos of the cutting edge technology offered by the Meta Quest 3 and Meta Smart Glasses .

12/15/2023

We were excited to escape cold NYC for a site visit in beautiful San Diego. Our team members are on the go planning for several events including this 2024 conference.

11/29/2023

Our team traveled to Los Cabos, MX to produce a multi-day Partner Summit for Microsoft. During the 3-day event, guests were treated to a wide range of programming including intentional networking sessions, enriching keynote talks, engaging fireside chats, and thrilling experiences unique to the region. A beachside welcome reception kicked things off and we closed the event with a magical Dia de los Mu***os themed dinner tucked away in an enchanting nature sanctuary. We capped off the evening with a custom curated drone show accompanied by an original and dramatic soundtrack!

11/23/2023

Happy Thanksgiving from MAG! We are so thankful for our team, our clients and partners, and most importantly – pie. Have a safe, restful holiday!

11/09/2023

The New York Road Runners kept MAG busy during the week of the 2023 TCS NYC Marathon: First with an Expo activation held at the Javits Center and again throughout Marathon weekend as our seasoned team supported the runners’ baggage check operation. There is nothing better than seeing athletes from all over the world unite for a common goal at one of the most iconic events of the year—and being a part of the initiative is always a feel good moment for our organization.

10/19/2023

Team Spotlight: Heather Manson is a Sr. Account Manager who leads our Microsoft account. She defines what it means to be a modern-day superwoman. From balancing multiple programs to juggling 2 beautiful children, she handles it all with a smile. Heather hails from Dallas, and when she's not traveling the world for client work, she’s cooking new recipes, attending sporting events, and spending quality time with her family.

10/13/2023

MAG produced a senior leadership conference at the beautiful in Blaine, WA. 200 global attendees were treated to two days of meaningful content, breakout sessions, and team-building activities surrounding innovation, education, and emerging technologies. Our team enjoyed bringing this to life alongside the backdrop of the Semiahmoo bay overlooking Canada!

09/28/2023

MAG just wrapped our latest project, a hybrid Train-the-Trainer event featuring a global audience, custom event platform, valuable sets of content and energetic breakout sessions. All these elements were complemented by curated scenic design, gamification, and of course, teamwork!

09/08/2023

4 site visits, 5 countries, 1 amazing team – and we’re just getting started! Our team traveled to Austria, Switzerland, Aruba, Mexico, and Seattle over the past 6 months touring venues, sampling local food, and experiencing the culture of these beautiful destinations.

09/01/2023

Clap it out for our three talented team members' work anniversaries -- Beth for 13, Dave for 12, and Helena for 1!

08/31/2023

We didn’t quite hit the basketball courts with Timothée and Adam this summer, but we did hit the tennis courts with a few summers back.

Photo Cred: People Magazine

08/28/2023

We love creating custom fabrication pieces like this interactive mural wall located . The TWA Hotel brings us back to the golden age of traveling ✈️

07/24/2023

We love the work we do and makes it all the more meaningful when amplifies it. Check the link in our bio to read about our work with Hasbro!

07/10/2023

MAG collaborated with Northwell Health to produce the annual President’s Awards Gala to honor exemplary leadership and innovation within the organization. Shutting down Grand Central Station’s notorious Vanderbilt Hall, honorees and their loved ones enjoyed walking the Northwell Purple Carpet, creating a custom guided laser art activation Art of Everyone, live caricatures, jazz by the Storytellers, and NYC-themed chocolates by Marie Belle NYC.

Photo Credit: Northwell Health

06/09/2023

MAG had the honor of collaborating with Northwell Health on a very meaningful program this past weekend -- Cancer Survivor’s Day. Over 1,200 cancer survivors and their families gathered for an afternoon of healthy lunch, inspiring words and a performance by cancer survivor and saxophonist Richie Cannata, and a keynote address given by comedian John Ziegler.

Photo Credit: Northwell Health

06/08/2023

Hasbro partnered with MAG to promote an exclusive Amazon program for Transformers: Rise of the Beasts for a very special Battle in Brooklyn activation. The event featured a mural designed by Dragon76, amazing Hasbro toys and collectible giveaway items, donuts by Glazed and Confused NYCand tacos by Takumi Taco, and an Amazon product tent. Catch the film live in theaters on June 9th!

05/04/2023

MTV partnered with MAG to create life-size trophies for the and we can’t get enough of the iconic Golden Popcorn. Be sure to tune in this Sunday at 8 PM on MTV!

03/13/2023

Our team helped bring to life a where Children’s Place partnered with Eli Manning to raise awareness for pediatric cancer. The event featured football, customizable giveaways, and other seasonal treats for families of all ages at an indoor Superdome!

02/22/2023

A big thank you to for an incredible day volunteering! Our eyes might still be tearing from chopping those onions, but our hearts are full.

02/10/2023

Last week, MAG team members (both near and far) headed to NYC for our annual offsite. From custom swag kits to team building activities and group photo sessions, we came together as a team to learn and laugh. And it wouldn’t be a MAG gathering without a chocolate chip cookie showdown where took the title once again!

01/24/2023

Who doesn’t love a little live music? To help kick off the week, we’re replaying the sounds of our campaign with where we brought live music to 22 hospitals across the tri-state area.

Address

333 W 52nd Street
New York, NY
10019

Telephone

+12125637656

Website

http://www.themagexperience.com/

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Happy New Year from MAG! We wish you and your families a year filled with lots of joy, happiness, and prosperity. Cheers to 2023! 🎉

MAG wishes you and yours a very Merry Christmas! 🎄 We hope your holiday is filled with cheer, love, and peace.

Happy Hanukkah! Wishing you and your loved ones a warm and wonderful holiday!

Join our team! MAG is looking for Summer Interns to assist with exciting experiential programs this summer. Email [email protected] with your resume today! #summerintern #nycinternship #eventlife #mag #experiential #experientialmarketing

Test your luck at our virtual prize wheel 🎰 Host a virtual prize wheel at your next online event with virtual gift cards, gamification points or company swag. Distribute prize wheel spins to attendees for engagement, early registration or leading a session. #virtualprizewheel #virtualprizes #virtualgifting #attendeeexperience #eventlife #mag #experiential #experientialmarketing

The palm trees are calling. 🌴 Escape the Winter Blues and join us in (virtual) paradise! We'll meet you by the cabana bar 😉 #virtualevents #virtualparadise #virtualvacation #eventlife #mag #experiential #experientialmarketing

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Our Story

Whether it is a headline-grabbing publicity stunt in Times Square or a strategic brand partnership, at MAG we pride ourselves on finding new & exciting formats for connecting brands with their target audience. Product launches, digital integrations, and national tours are just a few of the ways we inspire audiences to act. And we do it all in house.