Perfection Events

Perfection Events Event strategists. We design and produce events that communicate consistent messaging, coincide with

Planning a virtual event takes as much, and at times more, time and energy as planning a live event.  Venues, speakers, ...
06/11/2020

Planning a virtual event takes as much, and at times more, time and energy as planning a live event. Venues, speakers, and sponsors for virtual events are hot topics of conversation right now, and I'm sharing the tips you need to be successful.

Given the restrictions on large gatherings and uncertainty about when those restrictions will be lifted, many clients are asking about virtual events. A common misconception is that we can just throw the speakers up on Zoom or GotoMeeting, and call it a day. I cringe when I hear that and immediately...

06/02/2020

Can I negotiate a cancellation fee? What do I tell my attendees? These are two of the top questions I'm answering for cl...
05/27/2020

Can I negotiate a cancellation fee? What do I tell my attendees? These are two of the top questions I'm answering for clients.

We are now 2+ months into this global pandemic, and the world of event planners is still being turned upside down every day. A common mentality in March was to postpone events “to the spring” since spring would be long after a 2-week lockdown. At that time, it was very difficult to tell clients ...

With new guidelines that now last through April 30, here are 10 things you need to know about canceling, postponing, and...
03/31/2020

With new guidelines that now last through April 30, here are 10 things you need to know about canceling, postponing, and rescheduling your spring meetings and events due to COVID-19 concerns.

When it comes to planning events, I thought I had seen it all. But in 20 years as a professional event strategist, my worst-case scenarios for what could go wrong never contemplated the effects of a worldwide pandemic. Fortunately, years of practice in responding to the unexpected have prepared me a...

Join  and  this Monday for a city-wide virtual summit to keep your business viable during these uncertain times!  And st...
03/28/2020

Join and this Monday for a city-wide virtual summit to keep your business viable during these uncertain times! And stay tuned for more info, as our fearless leader will be presenting later in the week!

Traveling this holiday season? Check out my 7 tips to make your airport experience as stress-free as possible ... includ...
12/19/2019

Traveling this holiday season? Check out my 7 tips to make your airport experience as stress-free as possible ... including the first item you should take out of your bag when it's over the weight limit...

Managing events all of the country (and world!) for my clients means that I spend a lot of time in airports. A. LOT. OF TIME. Like everyone who travels frequently for work, I have my fair share of airport horror stories. But over the years, I have learned many tips and tricks that will help avoid mo...

We work hard AND play hard!! Thanks  for this amazing   activation, and thanks  for welcoming us as part of your team fo...
06/27/2019

We work hard AND play hard!! Thanks for this amazing activation, and thanks for welcoming us as part of your team for this event!

Most of the time, I have an immediate reaction to Pantone's Color of the Year. But 2019's choice of Living Coral was dif...
02/20/2019

Most of the time, I have an immediate reaction to Pantone's Color of the Year. But 2019's choice of Living Coral was different; it made me pause and think. The words Pantone chose for the announcement seemed to be the same words many would choose to describe "an ideal life."​ But what does that really mean?
http://www.perfection-events.com/post/our-living-coral%E2%80%8B-journey

"Travel supports $2.4 trillion in economic activity and one in nine American jobs, and is a top-10 employer in 49 states...
01/23/2019

"Travel supports $2.4 trillion in economic activity and one in nine American jobs, and is a top-10 employer in 49 states, so any slowdown in that sector risks an economic cost that could be felt in every corner of the country.”

When we started talking about a blog that focused on how the travel and hospitality industries are impacted by the current government shutdown, it sounded like a familiar conversation. And it was, because we wrote about the same topic here and here just over 5 years ago.

The Holiday Season is so YUMMY!! Thanks to our friends at   we look forward to great fun during the Los Angeles events i...
12/21/2018

The Holiday Season is so YUMMY!! Thanks to our friends at we look forward to great fun during the Los Angeles events in 2019!

With less than 24 hours until Thanksgiving, we're all focused on the food today! Here's a sneak peek at the forecasted F...
11/21/2018

With less than 24 hours until Thanksgiving, we're all focused on the food today! Here's a sneak peek at the forecasted F&B trends for 2019. Which one are you most looking forward to?

We recently came across the Meetings & Conventions article that forecasts the top food trends of 2019, and while there are many that leave us counting down the days until 2019, there is one that leaves us saying “no, thank you,” and one that just makes us say “NO” (in all caps).

Don't let the weather play tricks with your event!  Here are 3 tips to help you plan ahead for possible weather risks.  ...
10/31/2018

Don't let the weather play tricks with your event! Here are 3 tips to help you plan ahead for possible weather risks.

In the past year, we have seen hurricanes devastate multiple Caribbean islands, snow storm after snow storm along the east coast, volcano eruptions in Hawaii, and wildfires spreading across California. Last month brought Hurricane Florence to the Carolinas, and flooding continued for weeks even afte

Thanks  for this profile on our fearless leader! Go and follow this amazing account!・・・Meet Mazda T. Miles, CMMAs founde...
10/23/2018

Thanks for this profile on our fearless leader! Go and follow this amazing account!
・・・
Meet Mazda T. Miles, CMM

As founder and principal of Perfection Events, Mazda leads her team with a passion for results and close to 20 years’ experience designing and executing high impact meeting and events. Her award-winning Philadelphia-based firm produces meetings and events worldwide for corporate, association, non-profit, and public-sector clients across varied industries. Her keen ability to partner with business leaders to produce programs that deliver strategic results has been the key to continued success. Mazda is the immediate past president of the National Association of Women Business Owners (NAWBO) Greater Philadelphia chapter, is a director at large of the HBCU Career Marketplace, and is a respected voice in the conversation on diversity and inclusion both regionally and nationally.

Keeping all of our friends and colleagues in the Carolinas in our thoughts today. Be safe!
09/13/2018

Keeping all of our friends and colleagues in the Carolinas in our thoughts today. Be safe!

What did we do this summer? We were lucky enough to be a part of the Wawa Welcome America team! What was your favorite m...
09/12/2018

What did we do this summer? We were lucky enough to be a part of the Wawa Welcome America team! What was your favorite moment of the summer?

Photo Credit: Ed Newton for Live Nation As many of you know, the Perfection Events team was part of the Wawa Welcome America team earlier this summer, and as many of you can imagine, a project like this is a massive undertaking. This was a project that involved a lot of blood, sweat, and tears (thos...

Here are our takeaways from Cvent's 2018 Global Planner Sourcing Report. What   has been most effective for you recently...
09/06/2018

Here are our takeaways from Cvent's 2018 Global Planner Sourcing Report. What has been most effective for you recently, or which are you trying for the first time at an upcoming event? Is there something you’ve thought of trying, but aren’t sure it will be a hit? Let me know in the comments and I’ll give you my 2 (maybe 4) cents!

Cvent recently released the 2018 Global Planner Sourcing Report, and while the information about total spend on event budgets, number of meetings, and destinations is interesting to read and good industry information to have, that’s not usually where my focus is when I review survey results.

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