05/31/2025
Most caterers are invisible online. You could have the best brisket, the most bomb mac and cheese, but if you’re not on the first page of Google—you don’t exist. Period.
Now here’s the good news: You don’t need to blow thousands on ads or hire some overpriced SEO “expert.” You just need to stop being lazy and optimize your Google Business Profile.
Here’s how you do it:
Write a killer description – Use the words your actual customers type when they’re searching. Not fancy foodie lingo. Keep it real.
Add photos, reviews, and business info – Google loves fresh content and full profiles.
Build local backlinks – Partner with other local businesses, get mentioned on blogs, be seen in your community.
When you do this right, people stop scrolling Instagram hoping they find you. Instead, they go to Google, type “BBQ catering near me,” and boom—you’re the first thing they see.
This is how you stop chasing leads… and start attracting them.