Huge clearance sale all of December! Formal and wedding start as low as $5. We also sell casual dresses.
At Forever and Always, we’re committed to keeping our brides on trend, which is why we attend the Wedding MBA conference each year. This event helps us stay up to date with the latest styles in wedding dresses and innovative floral designs. We also have the opportunity to meet new vendors, including designers for wedding dresses and experts offering new tools for creating stunning floral arrangements.
As a result, we’re able to bring fresh ideas and exclusive offerings back to our brides. Due to our attendance at the conference, we will be closed from November 12th to 15th but may still be available for appointments by request. We’ll reopen at 10 AM on Saturday, November 16th, and we can’t wait to share all we’ve learned with you!
Don't forget your accessories!
Did you know wedding dresses often arrive vacuum sealed and inside out? This process can leave deep wrinkles that may need to be steamed out. While I steam out most wrinkles, it's a good idea to give it a final steam and let it air out before your big day to ensure it's perfectly smooth and ready to wear.
Limited stock alert! Some of our homecoming dress sizes are down to just three left. As a result, we're offering one-third off all homecoming dresses today through Saturday.
At Forever and Always, we’re all about celebrating curves! Our gorgeous selection of curvy homecoming dresses is designed to enhance and flatter your natural beauty. Whether you want to stand out in a bold, show-stopping look or feel elegant in something timeless, we have the perfect dress to make you feel confident and stunning. Embrace your curves this homecoming season and find the dress that lets your inner beauty shine!
These are sized 16 to 24.
T-3 hours until the first annual HOCO Fashion Show. Be sure to come by to enter to win, and receive additional discounts. We can't wait to see you!!
HOCO FASHION SHOW SNEAK PEAK
HOCO FASHION SHOW SNEAK PEAK. Come join us for a fashion show, treats and special discounts!
Only 1 week left until our HOCO Fashion Show! Join us at 7 PM inside the store for an unforgettable evening of stunning styles, special surprises, and the hottest homecoming trends. Don't miss out!
Homecoming Fashion Show
Get ready for an unforgettable night at our Homecoming Dress Fashion Show on September 7th at 7 PM! Immerse yourself in a dazzling evening of show-stopping dresses, vibrant music, and sparkling lights. Enjoy mouthwatering French treats as you experience the latest trends in homecoming fashion. This is a night of fashion and fun you won’t want to miss!
HUGE sidewalk sale Saturday August 24th! Starts at 9 a.m. 34 N Main Street across from Marion's
📣 **Forever and Always is looking for new models!** 📣
We're seeking models of all shapes and sizes to showcase our beautiful dresses. We especially need high school students for our Homecoming Fashion Show on September 7th. But this isn’t just for one event—it’s a recurring role that will likely continue through the end of July next year.
While this is a non-paid position, you'll get to influence dress selections, see new arrivals first, and be featured in our ads and live events.
Join us and be the face of Forever and Always! ✨👗
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