Storybook Floral

Storybook Floral Artfully designed, luxury flowers delivered.

Storybook Floral provides service beyond any other, whether it’s a special delivery, flowers for businesses, or intimate events, Storybook is here!

oh, holy night 🤍
12/25/2024

oh, holy night 🤍

Roses or leave, man. (I can teach you how to coax 10/10 romanticism out of your roses too, so stay with me)
12/23/2024

Roses or leave, man.

(I can teach you how to coax 10/10 romanticism out of your roses too, so stay with me)

just wanted to give you so much sunshine and peace
12/14/2024

just wanted to give you so much sunshine and peace

Here’s how you’re going to make a fortune by going full-send on the   in 2025. You’re finally going to commit to pricing...
12/10/2024

Here’s how you’re going to make a fortune by going full-send on the in 2025. You’re finally going to commit to pricing Toffee roses correctly. It’s sick, sad, and scary. But you’re doing it. Are you ready?

Toffee roses might look like a crumpled-up lunch bag or a discarded public school paper towel to you, but they’re actually among the most expensive flowers in the world. They’re unique, they’re unexpected, and they have this super charming double swirl. They’re also massive, long-lasting, and look like deerskin as they age. Pantone has given us a green light to capitalize on the most expensive color a rose can be, so let’s seize the opportunity by pricing according to industry standards, and NOT our personal feelings.

This year you’re going to be brave enough to charge the appropriate price on every Toffee rose that passes through your hands. That’s right, we’re talking a whopping 4x markup on what you paid per stem wholesale. Depending on where you live, that could amount to charging customers $10-$12 per rose. That’s PER ROSE, folks! And you’re going to stick to that price with a fury. You’re not going to lower it because, in your mind, it’s crazy to pay $12 for one rose. NOPE. You might just add another dollar on top, just because this trend is now our very, very good money-making friend.

If you’re a designer known for color work, your phone is about to ring off the hook with requests. This is your chance to prove yourself! Prove that you can make brown flowers look fu**in slick, prove that you aren’t afraid to price like a pro, prove that fancy-ass customers do exist, and prove that stylish people love the color brown (we do).

I know you’ll also prove that you belong here: a world where silly trends earn big bucks and your work is the heat of the moment. THAT is your color of the year, baby. Are you brave enough for a full-send on cash earnings? You very much are.

Now make me proud by stealing this simple Toffee rose design and slapping a big fat brown price tag on it. Go! I believe in you.

Here’s a tip for your design work: to really elevate your designs, subtract color. Focus on one or two colors, maybe add...
12/08/2024

Here’s a tip for your design work: to really elevate your designs, subtract color. Focus on one or two colors, maybe add a hint of a third, and walk away. It takes creativity to restrain, but watch your arrangements become more elegant instantly by using this tip.
I’ve created a design here with a commitment to pink and a n intentional by subtle yellow accent. It’s all about creating an elegant and refined look by keeping the colors in check.

If you give it a try, tag me and let me know how it goes! I’d love to hear your thoughts if you want more focus on color theory.

Pro tip: place willow branches in your arrangement to make it look bigger and more expensive. If they think it takes up ...
12/06/2024

Pro tip: place willow branches in your arrangement to make it look bigger and more expensive. If they think it takes up more space, they’ll be more likely to buy it. Trick them all. Steal this tip today.

(then put your willow branches clippings in water and watch them root at ludicrous speed. Plant them in any soil and you’ve got regenerative willow for life that you only paid for once. Professshhhh!)

Comment if you want more of these tips (the industry won’t share like I will).

Male canaries sing louder and more often than their female counterparts (flashy men are so desperate)
12/04/2024

Male canaries sing louder and more often than their female counterparts (flashy men are so desperate)

Neiman Marcus couldn’t afford me either
12/03/2024

Neiman Marcus couldn’t afford me either

Marie Antoinette gave me an obscene tip for this delivery 👑
11/22/2024

Marie Antoinette gave me an obscene tip for this delivery 👑

It’s that time of year to force the kids to make cornucopia art in school (but you are also doing a food drive to addres...
11/21/2024

It’s that time of year to force the kids to make cornucopia art in school (but you are also doing a food drive to address campus hunger?) why are we doing this s**te

my student drew me and if you don’t like this I’m worried about your soul
11/01/2024

my student drew me and if you don’t like this I’m worried about your soul

It’s Reese’s pieces or leave, man.
10/30/2024

It’s Reese’s pieces or leave, man.

It’s fu**ing amazing where are you at
10/29/2024

It’s fu**ing amazing where are you at

In the time I waited for Apple to get their s**t together with my online order, I researched and developed a new kind of...
10/26/2024

In the time I waited for Apple to get their s**t together with my online order, I researched and developed a new kind of genetically enhanced soil, nourished a billion blooms from seed, overwintered each of them for springtime sturdiness , harvested the entire plot myself, designed a thousand centerpieces with the yield, then photographed sold these flowers to every elderly women on every corner of gods green. I am still on hold.

it’s Scissorhands season ✂️
10/25/2024

it’s Scissorhands season ✂️

we’re back to being friends
10/24/2024

we’re back to being friends

Address

5509 Pennsylvania Lane
San Diego, CA
91942

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