10/30/2024
Let's have an honest conversation about when you're truly ready to step into managing a profitable event planning business. And I mean really ready - not just dreaming about it.
A few shifts have to take place. You should feel ready to serve an exclusive clientele that is willing to honor your fees (even if you are scared). While they can be million dollar events they do not need to be. I think there is a myth out there in the industry that I'd like to debunk. Because while it's nice to design and produce the million and above events, if you are pricing yourself properly you can be extremely profitable when planning a 350k to 500k event.
It's all in your allocation of resources and the business model that you are honoring based on a very specific way of pricing your services. Also the moment you start articulating your value and speaking to the right audience those larger events will be attracted to you naturally. I want you to feel ease not forced during your consultations.