Vanguard Communications

Vanguard Communications Hispanic woman-owned PR firm working to realize a more equitable and inclusive world.
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A Hispanic woman-owned public relations firm, Vanguard specializes in communications initiatives that educate the public, change perceptions and behavior, affect public policy and ultimately protect the health and well-being of all of our neighbors. Since 1987, we have been fortunate to partner with some of the nation’s leading nonprofits, foundations and government agencies working in critical is

sue areas such as mental health, energy and environment, health and wellness, youth and families, food and agriculture, and education.

09/04/2024

: In the industry, it is important to create an ethical policy to harness the power of generative AI while mitigating risks. On ’s blog, Vanguard’s Allison Gross discusses tips to help organizations develop a thorough AI policy.
https://pulse.ly/l4fypp4itt

Published in 1939, “The Grapes of Wrath” both galvanized and outraged millions of readers. Exploring the themes of fate ...
09/03/2024

Published in 1939, “The Grapes of Wrath” both galvanized and outraged millions of readers. Exploring the themes of fate and injustice, the novel captures the hardships of the Great Depression and inequality in America.

Read our blog to learn why “The Grapes of Wrath” was controversial from the moment it was published ➡️ https://vancomm.com/cotm2024-the-grapes-of-wrath-by-john-steinbeck/

Published in 1939 during the Great Depression, The Grapes of Wrath both galvanized and outraged millions of readers.

📢Missed the   for Communicators closing webinar? Check out the recording and top   communications reflections shared by ...
08/27/2024

📢Missed the for Communicators closing webinar?

Check out the recording and top communications reflections shared by our panel of PR pros in the latest In Practice blog post ⤵

On August 20, 2024, Vanguard hosted the DEI Bootcamp for Communicators webinar to conclude the 10-day DEI communications learning email series. Like the series, the webinar featured a panel discussion with professional communicators on integrating diversity, equity and inclusion into communications....

🌟 Celebrate Women's Equality Day! 🌟Our latest interview with Vanguard's President and CEO Maria Rodriguez shares her exp...
08/26/2024

🌟 Celebrate Women's Equality Day! 🌟

Our latest interview with Vanguard's President and CEO Maria Rodriguez shares her experience as a female business leader in PR, how she supports women in our field and the steps we can take to create a more equitable future.

August 26 is Women’s Equality Day, To reflect on this important day, Vanguard's President and CEO Maria Rodriguez shares her experience as a female business leader in the PR industry, how she supports the growth and advancement of women in our field, and the steps we can take to create a more incl...

  is transforming the   landscape, but the real challenge lies in ensuring its ethical use. Our firm has been committed ...
08/21/2024

is transforming the landscape, but the real challenge lies in ensuring its ethical use. Our firm has been committed to tackling this issue all year. Don’t miss Allison Gross' latest blog post where she shares actionable tips to help your organization embrace ethical AI practices. A big thank you to for featuring our second article in the series. Read it here:

Ethical AI: Policy Development Tips for PR Professionals  Aug 14, 2024 | Professional Development by Allison Gross, associate director, Vanguard Communications As ChatGPT and other artificial intelligence (AI) tools emerge into our workplace, many in our firms are equal parts giddy and guarded abou...

Boost your communications prowess with DEI insights! Our   for Communicators wraps up TODAY with a powerful webinar feat...
08/20/2024

Boost your communications prowess with DEI insights! Our for Communicators wraps up TODAY with a powerful webinar featuring live discussion from top communicators. Ensure your spot and register here! https://pulse.ly/nahbn5eiyb

Final call to join our free   for Communicators closing webinar tomorrow! Discover actionable strategies from seasoned c...
08/19/2024

Final call to join our free for Communicators closing webinar tomorrow! Discover actionable strategies from seasoned communicators to make your work more inclusive and effective. Sign up today! https://pulse.ly/255ulva709

Ready to elevate your communications strategies? This month’s Brain Food Friday dives into shifting news consumption hab...
08/16/2024

Ready to elevate your communications strategies? This month’s Brain Food Friday dives into shifting news consumption habits, the role of social media in health messaging and why child-safe AI matters more than ever. Explore these insights and more in our latest edition — read now! https://vancomm.com/brainfoodfriday-august2024/

In this edition, we examine how social media impacts health misinformation and vaccination rates and we consider the need for safer AI for children in digital spaces and explore the role of allies in social movements.

Calling all professional communicators! Join us for the grand finale of our 10-day   for Communicators at our free webin...
08/15/2024

Calling all professional communicators! Join us for the grand finale of our 10-day for Communicators at our free webinar on August 20, 3–4 pm ET. Gain practical tips from PR pros on integrating into your communications efforts. Save your seat! https://pulse.ly/4n2jtagx1s

💭💫 Meet Nicole Becerra — our final Comunicador, a rising sophomore at The George Washington University and a proud Cisne...
08/09/2024

💭💫 Meet Nicole Becerra — our final Comunicador, a rising sophomore at The George Washington University and a proud Cisneros Hispanic Leadership Institutes Scholar! Majoring in interaction design with a minor in graphic design, Nicole is passionate about using her skills to break down stigmas and raise awareness around important issues.

🎙️📢Through her work with Shatterproof, Nicole is deepening her understanding of the challenges in spreading awareness about addiction and making a positive impact. ✒️📰 Be sure to check out her blog, “Redefining Perceptions About Addiction Stigma at Shatterproof.”

Nicole Becerra is a sophomore at The George Washington University majoring in interaction design with a minor in graphic design. She is a Cisneros Hispanic Leadership Institute Scholar and a 2024 Comunicadores for the Future intern.   

Loving our   for Communicators? Enhance your communications strategies further by attending our closing Zoom webinar. It...
08/09/2024

Loving our for Communicators? Enhance your communications strategies further by attending our closing Zoom webinar. It’s free and will feature PR experts sharing their DEI communications insights live. Register now! https://pulse.ly/m728bwr373

Today is Day 4 of our DEI Bootcamp for Communicators! Are you signed up for our free series? You can still register for ...
08/08/2024

Today is Day 4 of our DEI Bootcamp for Communicators! Are you signed up for our free series? You can still register for this informative email series tailored for communicators interested in creating more inclusive approaches. Sign up now and catch up on past lessons! https://pulse.ly/z8rmilr18z

We had the privilege of attending Institute of Museum and Library Services’s award ceremony for the 2024 National Medal ...
08/07/2024

We had the privilege of attending Institute of Museum and Library Services’s award ceremony for the 2024 National Medal for Museum and Library Service winners last week at the beautiful Renwick Gallery of the Smithsonian! Ten museums and libraries were honored for excellence in service to their communities.

📣 Exciting news! Listen to Maria Rodriguez, president and CEO of Vanguard Communications, speak to Hispanic Marketing & ...
08/05/2024

📣 Exciting news! Listen to Maria Rodriguez, president and CEO of Vanguard Communications, speak to Hispanic Marketing & Public Relations (HispanicMPR) as she discusses her communications story and the importance of paid internships.

Listen today to learn more about how Maria is inspiring the next generation of communicators in partnership with Cisneros Hispanic Leadership Institute! 🎙️
https://pulse.ly/5cntfcrvgm

🎉Congratulations to Vanguard Communications President & CEO Maria Rodriguez on being named one of Washington Business Jo...
08/02/2024

🎉Congratulations to Vanguard Communications President & CEO Maria Rodriguez on being named one of Washington Business Journal’s Women Who Mean Business honorees! We’re looking forward to celebrating you and this recognition in October!

Congratulations to this year's 25 Women Who Mean Business honorees!

Time is running out to join our free 10-day DEI Bootcamp for Communicators starting on August 5. Sign up today to enhanc...
08/02/2024

Time is running out to join our free 10-day DEI Bootcamp for Communicators starting on August 5. Sign up today to enhance your , and communications skills. Secure your spot today! https://pulse.ly/ig1z23blrb

🔆 Meet our fifth Comunicador, Delilah Cruz! 🔆Delilah is a rising senior and Cisneros Scholar at The George Washington Un...
08/02/2024

🔆 Meet our fifth Comunicador, Delilah Cruz! 🔆

Delilah is a rising senior and Cisneros Scholar at The George Washington University majoring in political science and French. She is passionate about freedom, inclusion and the Latine community. 🔎 Through her work at Reproductive Freedom for All, Delilah is gaining invaluable insights into the impact of messaging and public outreach in political mobilization and advocacy.

💭🔒 Read her inspiring blog post, "En La Lucha: Protecting Rights at Reproductive Freedom for All"!

Vanguard is proud to partner with University’s Cisneros Hispanic Leadership Institute to fund Comunicadores for the Future, a paid internship program supporting the next generation of Latino communicators, now in its eighth year!

Delilah Cruz is a senior at The George Washington University majoring in political science and French. She is a Cisneros Hispanic Leadership Institute Scholar and a 2024 Comunicadores for the Future intern.   

🎉 Exciting news! Vanguard’s Crystal Borde has an insightful new blog post on the Public Relations Society of America’s (...
08/01/2024

🎉 Exciting news! Vanguard’s Crystal Borde has an insightful new blog post on the Public Relations Society of America’s (PRSA) PRSay blog. In "Bridging the Divide: Communicating the Value of DEI to Critics," Crystal delves into the challenges and strategies for effectively communicating the importance of diversity, equity and inclusion to critics. This is a must-read for organizations struggling to bridge the communications divide on DEI. Check it out here: https://prsay.prsa.org/2024/07/30/bridging-the-divide-communicating-the-value-of-dei-to-critics/

For many organizations, diversity, equity and inclusion (DEI) are crucial values for fostering understanding, progress and achievement of the organizational mission and program goals. However, in this polarized environment, organizations are shifting their language and messaging away from diversity,...

Happy August! This month in our Communicator of the Month series, we're highlighting "How the Garcia Girls Lost Their Ac...
08/01/2024

Happy August! This month in our Communicator of the Month series, we're highlighting "How the Garcia Girls Lost Their Accents" by Julia Alvarez. It helped shed light on the challenges faced by immigrant families as they navigate between their heritage and their adopted homeland, playing a significant role in shaping discussions about immigration and multiculturalism in the United States.

Learn more about the book’s impact on our blog ⤵️ https://vancomm.com/communicator-of-the-month-how-the-garcia-girls-lost-their-accents/

"How the Garcia Girls Lost Their Accents" by Julia Alvarez played a significant role in shaping discussions about immigration and multiculturalism in the United States.

Our free 10-day DEI Bootcamp for Communicators will equip you with the knowledge and skills to elevate your   strategies...
07/31/2024

Our free 10-day DEI Bootcamp for Communicators will equip you with the knowledge and skills to elevate your strategies by applying a lens. Sign up for our free email series and start your journey today! https://pulse.ly/ngragg5for

Understanding how to assess the ethics of   use in   is crucial. On Washington Women in Public Relations' blog, our own ...
07/30/2024

Understanding how to assess the ethics of use in is crucial. On Washington Women in Public Relations' blog, our own Senior Vice President K. Foster shares five key questions to help determine whether a tool meets our ethical standards. Read it here:

Ethical AI for PR: Five Questions to Guide Your Strategy Jul 20, 2024 | Professional Development By Brenda Foster  ChatGPT has become my best friend. I know it will deliver what I need in a pinch—even if it’s not perfect. A quick list of TV and radio stations serving Bristol, TN? Check. Ten rec...

✨ Meet our fourth Comunicador, Claire Avalos! ✨Claire is a rising sophomore and Cisneros Scholar at The George Washingto...
07/30/2024

✨ Meet our fourth Comunicador, Claire Avalos! ✨

Claire is a rising sophomore and Cisneros Scholar at The George Washington University majoring in political science. She is passionate about education, advocacy and civil rights. ⚖️🗳️ Through her work at League of Women Voters, Claire is gaining invaluable insights into the powerful role communications plays in expanding voter access.

🏛️📜 Read her inspiring blog post, "Defending Democracy at the League of Women Voters"!

Vanguard is proud to partner with University’s Cisneros Hispanic Leadership Institute to fund Comunicadores for the Future, a paid internship program supporting the next generation of Latino communicators, now in its eighth year!

Claire is a 2024 Comunicadores Intern. Through her work at League of Women Voters, Claire is gaining invaluable insights into the powerful role communications plays in expanding voter access.

07/29/2024

We're back with our final reel featuring Erika Gaitán, Assistant Account Executive. 📣 She discusses the power of storytelling in communications. 🎥

Erika explains why storytelling helps us understand people better and why it's crucial to listen to others' stories to grasp their perspectives and motives. Learn how this approach enhances communication.

Thank you for joining us every Monday this summer for stories from our team. Stay tuned for more exciting content!
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Regresamos con nuestro último reel de con Erika Gaitán, Asistente Ejecutiva de Cuentas. Erika habla sobre el poder de contar historias en comunicaciones.

Erika explica por qué contar historias nos ayuda a entender mejor a las personas y por qué es crucial escuchar las historias de los demás para comprender sus perspectivas y motivos. Aprende cómo este enfoque mejora la comunicación.

¡Gracias por acompañarnos todos los lunes este verano para conocer las historias de nuestro equipo! ¡Mantente atento a más contenido emocionante!

Boost your communications expertise with our free DEI Bootcamp for Communicators! Over 10 days, you’ll receive invaluabl...
07/29/2024

Boost your communications expertise with our free DEI Bootcamp for Communicators! Over 10 days, you’ll receive invaluable insights and practical tools via email to integrate inclusion and equity into your messages and approaches. Don’t miss out — register today! https://pulse.ly/nxdvr4ujss

🌟 Meet our fourth Comunicador, Marko Sanchez! 🌟Marko is a rising sophomore and Cisneros Scholar at The George Washington...
07/26/2024

🌟 Meet our fourth Comunicador, Marko Sanchez! 🌟

Marko is a rising sophomore and Cisneros Scholar at The George Washington University, majoring in political science and history. They are passionate about equal opportunities, social justice and immigrant rights. Through their work at Im/migrant Well-Being Scholar Collaborative, Marko is gaining invaluable insights into policymaking’s impact.

📌📖Read their inspiring blog post, "Upholding American Promises at the Im/migrant Well-Being Scholar Collaborative"!

Vanguard is proud to partner with The George Washington University's Cisneros Hispanic Leadership Institute fund Comunicadores for the Future, a paid internship program supporting the next generation of Latino communicators, now in its eighth year!



Hello from Colorado Springs! A small team has been on the ground for the   Annual Meeting and the Survive Stroke campaig...
07/25/2024

Hello from Colorado Springs! A small team has been on the ground for the Annual Meeting and the Survive Stroke campaign. From event support to research promotion, we are thankful for the opportunity to assist in the field of .

Calling all communicators! Elevate your skills with our free 10-day DEI Bootcamp for Communicators email series. Learn h...
07/25/2024

Calling all communicators! Elevate your skills with our free 10-day DEI Bootcamp for Communicators email series. Learn how to effectively integrate , and into your communications strategies. Sign up now! https://pulse.ly/vlbyiabqdf

Not all media tours are virtual. Every year a small team works to announce Farm Aid’s annual music and food festival in ...
07/24/2024

Not all media tours are virtual. Every year a small team works to announce Farm Aid’s annual music and food festival in the selected city — which changes every year — with an on the ground media tour. The team participates in as many as 10 interviews per day to spread the word about the event!

This year, is going to be at Broadview Stage at Saratoga Performing Arts Center in Saratoga Springs, NY — the team spent the last few days engaging media in the region!

Are you ready to become a more inclusive communicator? Join our free 10-day   Bootcamp for Communicators. Sign up now an...
07/23/2024

Are you ready to become a more inclusive communicator? Join our free 10-day Bootcamp for Communicators. Sign up now and receive a daily email starting Aug. 5 to elevate your approach to DEI this August. Reserve your spot today! https://pulse.ly/tai7uwdd4c

07/22/2024

We're back with our fifth reel featuring Crystal Borde, Vice President and DEI Lead. 📣 She discusses "story facilitation" and its role in effective communication. 🎥

Crystal explains why it's crucial to find the best storytellers — those with genuine experiences and unique perspectives — to add authenticity and trust, and that communicators should create opportunities for these voices to be heard.

Stay tuned every Monday this summer for more stories from our team.

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