A Touch Of Grace

A Touch Of Grace We are located in my Grandmother's old home and we want you to make yourself at home as you browse the gowns and dresses that are priced from $49.95-$2,000.00.
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Make your appointment to find the dress of your dreams with us! We can't wait to see you! Our family-owned boutique has been northern and central New York's destination for beautiful looks and attentive service since 1996. In 2021 I redesigned my store to be more affordable. I now stock Bridal Gowns from $99.00 - $2,000.00. These gowns have beautiful lace, amazing trains and real buttons and are

worth double what you are paying for them. We specialize in wedding gowns and formal dresses, taking care to stock a wide range of size-- because everyone deserves to have her dream dress. All of our formal gowns are priced from $99.00 - $399.00 with a few select designer pieces.A Touch of Grace is your local headquarters for bridal, bridesmaids, and flower girls. We look forward to meeting you and helping you select that perfect gown.

01/25/2024

We are retired

10/12/2023
Security tags with remover $50.00
10/11/2023

Security tags with remover $50.00

I gave Jessica Caprara the little mannequins and look how cute they are!
10/10/2023

I gave Jessica Caprara the little mannequins and look how cute they are!

Corina and Andrew Ellis on their wedding day. This is another one of my last Brides. She looks so beautiful and what a h...
10/09/2023

Corina and Andrew Ellis on their wedding day. This is another one of my last Brides. She looks so beautiful and what a handsome Groom! Congratulations!

This is Jubilee as she married Kevin “Rusty” Kitto. What a stunning Bride! She was one of my last Brides during my caree...
10/09/2023

This is Jubilee as she married Kevin “Rusty” Kitto. What a stunning Bride! She was one of my last Brides during my career and what a beautiful wedding they had! Everything was picture perfect ! Thank you for choosing A Touch of Grace. I will never forget you!

I have 6 of these frames $5.00 each
10/08/2023

I have 6 of these frames $5.00 each

I have 5 of these frames $5.00 each
10/07/2023

I have 5 of these frames $5.00 each

Today is St. Faustina’s Feast Day. She brought us the Divine Mercy. Jesus appeared to her saying his heart is an ocean o...
10/06/2023

Today is St. Faustina’s Feast Day. She brought us the Divine Mercy. Jesus appeared to her saying his heart is an ocean of mercy.

Box of pant hangers $3.00
10/06/2023

Box of pant hangers $3.00

10/05/2023

We visited the Salvation Army the other day and a lot of the gowns sold! Happy Girls!

I have gown bags available! $5.00 each! Protect your gowns in storage.
10/04/2023

I have gown bags available! $5.00 each! Protect your gowns in storage.

5 velvet jewelry boxes with white gift box $20.00-sold
10/04/2023

5 velvet jewelry boxes with white gift box $20.00-sold

Today is the Feast Day of St. Francis, the Peacemaker. Wishing everyone love and Peace.
10/04/2023

Today is the Feast Day of St. Francis, the Peacemaker. Wishing everyone love and Peace.

10/03/2023

‼️‼️Guess what...WE GOT THE OKAY TO OPEN TODAY 🙌🏽‼️‼️

525 West Main is our new location!

Cupcakes & cookies are slowly making their way out of the oven and into a case 🧁🍪
Don't mind the set up for now, we're working on it 🤣

Will be open 1-4 today. Tomorrow 11-4.
Bare with me with hours, still working on figuring them out.

Today there will be:
Crack cookies
Overload cookies
M&M
Frosts Sugar Cookies

Cupcakes:
Apple Cider
Vanilla
Chocolate
Oreo
Cookie dough

My daughter , Lauren Marie picked up this amazing ice cream pie from the new ice cream shop Cold Rush that is located in...
10/01/2023

My daughter , Lauren Marie picked up this amazing ice cream pie from the new ice cream shop Cold Rush that is located in the old Carvel Building. She said there were several other flavors that looked amazing also. This was the perfect way to end Sunday dinner because it was something sweet but also light and you didn’t feel stuffed after dessert. Thanks Cheryl for a wonderful ending to our family meal! We appreciate you and thanks Lauren for discovering the shop. I have been meaning to stop there but have not had the chance.

09/23/2023

I am getting messages that I can’t open. Yes, we officially closed on Sept. 9th.

My friend Maria at Spy Baby has Homecoming!
09/21/2023

My friend Maria at Spy Baby has Homecoming!

We donated 8 dresses to a Girl Scout Troop for their Winter Ball.
09/20/2023

We donated 8 dresses to a Girl Scout Troop for their Winter Ball.

Today Mike and I donated 9 bags of Prom Dresses to the Salvation Army! Some gowns were worth $500.00. This means that th...
09/19/2023

Today Mike and I donated 9 bags of Prom Dresses to the Salvation Army! Some gowns were worth $500.00. This means that there will be some very lucky girls out there! This was a big thrill for me! If I could donate dresses every day I would! Love you forever your Fairy Godmother!

Address

440 Coffeen Street
Watertown, NY
13601

Opening Hours

Tuesday 11am - 6pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 1pm

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Videos

Amazing Deals for our great customers!!

Our gowns are selling fast! No appointments needed!

Bridesmaids Dresses just $25.00!!

Fabulous dresses at great princess!

We are taking 50% OFF ALL the marked down prices! You can get AMAZING deals! We would love to see you get a fabulous bargain! Come visit us and say goodbye as we close down after 27 years!

We are taking 50% OFF ALL the marked down prices! You can get AMAZING deals! We would love to see you get a fabulous bargain! Come visit us and say goodbye as we close down after 27 years!

We have beautiful Flower Girl Dresses all half off! Look at this cute model Adrianna.

50% off retirement sale!!
50% off retirement sale!!

Stop in here until 2 pm

We have marked these down to $99.00! Lots of sizes and colors!

We have some great sales $500 dress for just $75! And sequin dresses for $150! So many bargains! Please like and share!

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Our Story

Our family-owned shop has been northern and central New York's destination for beautiful looks and attentive service since 1996. We specialize in wedding gowns and formal dresses, taking care to stock a wide range of sizes -- because everyone deserves to have her dream dress. We have a hundreds of prom dresses from Jovani, Sherri Hill, Sydney’s Closet and much more in sizes 0 to 32 to give you a night you will never forget. A Touch of Grace is your local headquarters for Bridal and Bridesmaid’s gowns by Da Vinci because we believe in affordable elegance.

Our store is located at 440 Coffeen St. in our mother, Grace’s childhood home. She was a dress buyer may years ago and it was her wish to have a store here as a gift to the people of Watertown. We opened our store on her birthday, May 10th 1996 selling meaningful gifts and are still selling Catholic gifts, Willow Tree, Fontanini and the Merry Christmas From Heaven Ornament for those who have lost a loved one.

We are so proud to be involved in the community and encourage you to shop locally so we can continue to support local charities. We support Children’s Miracle Network, Sugar Plum Ball, the Festival of Trees, the S.P.C.A., the Italian-American Civic Association, Immaculate Heart Central, Watertown High School, the Miss Adirondack Scholarship Pageant, the Miss New York State Pageant, Rotary,the American Red Cross, HOSPICE,theUrban Mission, the Victim’s Assistance Center, the Child Advocacy Center, the Masquerade Ball, Toys for Tots and we founded the Teen’s for Miracle’s Fashion Show which has raised over $30,000.00 for CMN and “A Night to Remember “ New Year’s Eve Gala for Alzheimer’s.

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