🌟 Petals with Purpose Trend Summary 🌟
In an era where 71% of consumers prefer brands aligned with social causes, the #PetalsWithPurpose trend highlights the growing importance of corporate social responsibility in the floral industry. 🌿✨ This trend, supported by incredible sponsors like Sustainabloom and FloraLife, brings together two impactful microtrends:
o FloraComm-Unity: 🌸 Emphasizes local collaboration and community involvement, inspiring florists to partner with local growers, artisans, and events to strengthen their local impact.
o Charity Blooms: 💖 Encourages cause marketing through meaningful partnerships with charities, enabling florists to contribute to impactful causes like breast cancer awareness, mental health, veterans, and sustainability.
Thank you to our sponsors:
🌿 Sustainabloom: Leading the industry toward a sustainable future through providing free comprehensive resources and guides. Visit Sustainabloom.org to sign up for their newsletter and consider donating to support their research.
🌱 FloraLife: 🌍 Committed to social and environmental responsibility by reducing their carbon footprint, promoting water stewardship, and providing sustainable packaging solutions. Visit FloraLife.com to learn more about their sustainability initiatives and how they are creating a positive impact in the floral industry.
Let's embrace this trend and create positive change in the floral industry together. 🌿✨
#FloralSustainability #PetalsWithPurpose #CharityBlooms #FloraCommUnity #SustainableFloristry #FloralImpact #FloralResponsibility
@FlowerTrendsForecast @intlfreshproduceassn @american_floral_endowment @floralife_official
Julie's "You had me at Plants"
🌿✨ Julie is back with another episode of "You Had Me at Plants." This week, she's diving into some fantastic alternatives to Boston ferns. Don't miss out on these leafy beauties! 🌱✨
#dillonfloral #ferns #1875 #YouHadMeAtPlants
🌿🌎 At the heart of #PetalsWithPurpose is our commitment to the community and environment, embodied by our proud sponsor, @FloraLife. Their dedication to reducing their environmental impact—like saving over 15,000 gallons of water and launching carbon-neutral products—supports healthier communities and a sustainable future for all. Join us in celebrating these efforts that not only preserve our planet but also enrich our communities. 🌺💧
#FloraLifeIsForSustainableLiving #CommunityWellbeing #SustainableFloral
@FlowerTrendsForecast @intlfreshproduceassn @american_floral_endowment @floralife_official
🌟✨ Part 4 of 4 in our Charity Bloom Bouquet series! 🌸💖
🌿💙 May is Mental Health Awareness Month! Perhaps you could create a calming bouquet to raise awareness for children's mental health and support the Child Mind Institute in transforming children's lives. This non-profit provides children and families with the gold-standard, evidence-based care they need, while also delivering educational resources and training educators to help reduce the stigma surrounding mental health challenges.
📝 Recipe:
• 2 Baby’s Breath
• 2 Cream/Green Pink Roses (Mondial or similar)
• 1 Light Blue Hydrangea
• 2 Blue Thistle
• 2 Variegated Pittosporum
• 3 Light Green Carnations
• Labor (~25%)
🎯 Target Price Point: $49.99
🌟 Suggested Donation: 10% of sales or $5 to the Child Mind Institute.
🌿 Reduce the stigma associated with mental health issues and raise awareness through #CharityBlooms! 🌿🧠
#MentalHealthAwareness #FloralGiving #CauseMarketing #FloristsForChange
@FlowerTrendsForecast @intlfreshproduceassn @american_floral_endowment @floralife_official
🌱🌵 Julie’s, "You Had Me At Plants" Living Stones Plant! 🌵🌱
Hey plant lovers! Have you met the incredible Living Stones (Lithops) yet? These unique succulents are nature's little wonders, blending perfectly with their rocky surroundings. Not only do they look like colorful pebbles, but they also have a special way of thriving in the toughest conditions!
#LivingStones #Lithops #SucculentLove #dillonfloral #YouHadMeAtPlants
🌸 Join us for a walk-through of our vibrant Gerbera cooler! 🌸 Discover the stunning array of colors, from radiant reds to brilliant yellows, and everything in between. Gerberas are the perfect pick-me-up for any occasion!
📸🌼 Check out the video to see these beauties up close and personal. Don’t forget to like, share, and tell us which color is your favorite in the comments below!
#Gerbera #BrightenYourDay #dillonfloral
🌟✨ Part 3 of 4 in our Charity Blooms Bouquet series! 🌸💖
🌿🌍 Why not celebrate Earth Day or the environment in general with our sustainable 'Sustainabloom' bouquet and support the American Floral Endowment's mission to lead the floriculture industry toward a sustainable future. Sustainabloom is a collaborative initiative dedicated to increasing sustainable practices at every level by providing user-friendly guides and resources to help businesses assess their sustainability and improve their operations.
📝 Recipe:
• 2 Yellow Button Mums
• 2 Salmon Daisy Chrysanthemum Sprays
• 2 Peach Hypericum Berry
• 2 Orange Spray Rose
• 3 Lemon Leaf
• 5 Leather
• 3 Caramel Antique Carnations
• Labor (~25%)
🎯 Target Price Point: $49.99
🌟 Suggested Donation: 10% of sales or $5 to Sustainabloom.
🌿 Choose sustainability! Donate part of your proceeds to Sustainabloom and help create a more sustainable floriculture industry. 🌿✨
#EarthDay #SustainableFloristry #Sustainabloom #FloralCharity #Sustainabloom
@FlowerTrendsForecast @intlfreshproduceassn @american_floral_endowment @floralife_official
Waterproof Flower Wrap
Check out our latest video to see how you can use this amazing Waterproof Flower Wrap 💐
Have you used this paper before? Let us know how you have used it. Share your tips, tricks, and beautiful creations in the comments below. We can’t wait to see what you come up with! 💕🌷
#dillonfloral #FlowerWrapping #WaterproofFiberPaper
🌟✨ Here's Part 2 of 4 in our Charity Blooms Bouquet series! 🌸💖
🇺🇸💐 This November, we suggest honoring our veterans and military families with a special bouquet for Veterans Day. For example, you could donate to the Fisher House Foundation, which builds comfort homes where military and veteran families can stay free of charge while a loved one is in the hospital. These homes, located at military and VA medical centers worldwide, provide families with a private bedroom and bath while sharing a warm kitchen, dining room, and living room.
📝 Recipe:
• 2 White Stock
• 3 Red Roses (Freedom or similar)
• 2 Delphinium
• 1 White Spray Mum
• 1 Italian Ruscus
• 3 Burgundy Carnations
• Labor (~25%)
🎯 Target Price Point: $49.99
🌟 Suggested Donation: 10% of sales or $5 to the Fisher House Foundation.
🌿 Together, we can give back to our heroes. Design and donate a portion of your proceeds to the Fisher House Foundation or other military-minded non-profits to support veterans and their families. 🇺🇸
#VeteransDay #MilitarySupport #FloralCharity #FloristsForChange
@FlowerTrendsForecast @intlfreshproduceassn @american_floral_endowment @floralife_official
🌴🌿 Julie's "You Had Me at Plants" 🌿🌴
Julie and Becca are diving into the fascinating world of palms! Don't miss out on their fun banter! Check out the video and get inspired to add a touch of tropical elegance to your space. 🌿✨
Let us know your favorite palm species in the comments below. 🌟🌿
#YouHadMeAtPlants #justchilling #PalmLovers #palmreading #dillonfloral
🌟✨ Introducing our 4-part Charity Blooms Bouquet series! 🌸💖 Get ready to mix purpose and profit and be inspired by these special bouquets designed to support incredible causes.
🎀🌸 Support Breast Cancer Awareness this October with a stunning bouquet designed to honor the fighters, survivors, and those we've lost. We suggest potentially partnering with the Breast Cancer Research Foundation (BCRF) and contribute to a future free of breast cancer. BCRF is the highest-rated breast cancer research organization in the U.S., funding research worldwide to advance prevention, treatment, and survivorship.
📝 Recipe:
• 2 Light Pink Waxflower
• 2 Medium Pink Roses (Sweet Unique or similar)
• 1 Pink Hydrangea
• 1 Pink Lisianthus
• 1 Gunnii Eucalyptus
• 3 Antique Pink Carnations
• Labor (~25%)
🎯 Target Price Point: $49.99
🌟 Suggested Donation: 10% of sales or $5 to the BCRF.
🌿 Let's make a difference together! Support the BCRF and help fund crucial cancer research. 💕
#BreastCancerAwareness #FloralCharity #CauseMarketing #FloristsForChange #Sustainabloom #CharityBlooms
@FlowerTrendsForecast @intlfreshproduceassn @american_floral_endowment @floralife_official
💐🌷Join Kenny for an exciting Basic Design Workshop on July 31st!
Learn, design, and enjoy a fantastic afternoon of fun!
Space is limited! Contact an account manager now to secure your place.
Don't miss out on this opportunity to explore your creativity and learn valuable design skills. See you there!🌹
#DesignWorkshop #Creativity #LearnDesign #FunAfternoon #dillonfloral
🌸💖 Explore #CharityBlooms, an impactful trend shaping the floral industry. This concept encourages florists to harness the power of giving by creating special collections where a portion of sales supports local charities. It’s not only about beautifying spaces but also enriching lives through meaningful contributions. 🌼🤲 At the Flower Trends Forecast, we guide you on implementing this trend, from selecting charity partners to marketing your charitable collections. Discover how integrating Charity Blooms into your offerings can enhance your brand’s value and community presence.
#BloomsThatCare #FlowersWithPurpose #SocialImpactFloristry #FloralCharity #GiveBack #TrendForecasting #FloralIndustry #CharityBouquets
@FlowerTrendsForecast @intlfreshproduceassn @american_floral_endowment @floralife_official
🌼🌏 Are you wondering what consumers care about when it comes to sustainability? Discover insights from the 'U.S. Consumer Perceptions & Willingness to Pay for Sustainable Environmental Practices in the Floral Industry' study, showing that a significant number of consumers prefer and are willing to pay more for locally sourced flowers. 📊🌹
Aligned with our #FloraCommUnity trend, this preference bolsters local florists and strengthens community connections, underscoring the value of sustainability and local engagement.
Whether you are a retail florist or a flower enthusiast, by choosing local blooms, you're not just selling or buying flowers—you're enriching your community and contributing to sustainable growth. For more information about consumer preferences as they relate to sustainability, visit our sponsor Sustainabloom’s website. 🌸💚 #LocalFlowers #CommunitySupport #SustainableChoices
🌿Julie’s, You Had Me at Plants 🌿
Guys, we just can't get enough of Philodendrons! 😍 They just command attention! 🌟 Whether it's their heart-shaped leaves or their vibrant hues, there's something truly magical about them and don't even get us started on their low maintenance nature! 🙌🏼💚 Philodendrons are like the best friends of the plant world – always there to brighten your day, but totally cool with just chilling and letting you do your thing. Seriously, if you're looking to add some green goodness to your home, you can't go wrong with a Philodendron. 🏡✨
Who else feels the magic of Philodendron? Share your love for these green wonders below! Let's spread some plant positivity! 🌿💕
#PlantObsessed #PhilodendronLove #dillonfloral 🌱💚👍
🌼🤝 Embrace #FloraComm-Unity: A vital trend that's gaining momentum in the floral industry by focusing on local collaboration and community involvement. This movement showcases the power of each floral purchase to enhance community bonds and foster local prosperity. For consumers, current and future floral professionals, it’s an opportunity to be part of something meaningful - transforming every flower into a seed of community strength and economic growth. Let’s grow our local roots together and make a lasting impact! 🌱💪
#FloralUnity #BloomLocal #FlowersBuildCommunity #CommunityFlourish #GrowTogether
🌸📈 The floral industry isn't just about beauty; it's a vital part of our economy! With almost 210,000 jobs generated and over $38 billion in economy-wide sales, our industry blooms vibrantly, enriching lives and communities across the nation. #PetalsWithPurpose highlights this incredible impact. 🌼💼 Every bouquet represents jobs, community support, and billions in economic activity. Let's keep our economy flourishing with every flower we choose! 💪🌺
#FloralEconomy #EconomicImpact #FlowerJobs #FloralStatistics #FloralImpact #SustainableFlowers #CommunityGrowth #FloralJobs #EcoFriendlyFloristry
🌸💖 Introducing #PetalsWithPurpose – a movement where each bloom not only enhances beauty but also champions societal change and corporate responsibility. With 68% of global consumers expecting companies to address societal issues, this trend is reshaping the floral industry. By intertwining ethical practices with our core values, we aim to not only sell flowers but also to sow seeds of positive impact 🌍✨.
Join us in a world where your floral choices can help address important social issues like promoting fair trade, supporting education, enhancing community beautification, and increasing environmental sustainability. These initiatives can potentially boost sales as consumers increasingly prefer brands with a purpose. 📈💐
#SustainableBeauty #FloralImpact #PurposeDriven
Julie's "You had me at Plants" part 5
Hey everyone! 🌞 As the warm weather rolls in, it's the perfect time to start thinking about your garden and those beautiful annual planters! 🌺✨
Happy planting, and may your gardens be ever-blooming! Share your favorite annuals in the comments below. We'd love to see your garden pics! 📸🌷
#dillonfloral #annualplanters #flowers
“We now carry the full line of Mystic Crystals from Fitz Design”
Checkout this video about the new Crystals from Fitz. On how to attach the foam. 💐
#dillonfloral #fitzdesign #Mysticcrystals #bouquetholder #weddingflowers
