We build ICONic ideas for a new generation of consumers. ABOUT CEO
David Watkins, a resident of New York City, has been involved in event marketing and advertising for more than 17 years. His professional experience includes business development, creative direction, event marketing and production, public relations, entertainment marketing and brand repositioning
He has made a living developing ide
as and entities that are on the cutting edge pop culture. David has established himself as an expert on building creative, synergistic programs for a wide range of clients. David’s specialty has always been creating stylish, innovative special events and strategic event and promotional campaigns for a top tier client base. His most memorable special events include some that have become legend in pop and urban culture: The Diddy 30th Birthday Gala at Cipriani (The New York Times named this as one of the top events of the past millennium), The Urban Box Office launch at Ellis Island, Antonio “LA” Reid’s 40th Birthday Gala. He has created memorable event and promotional campaigns like The Bud Light Lounge for Anheueser Busch, the launch of Hugo for Proctor and Gamble, The Art of Taste for BUICK, The Bacardi Limon Style Show for Bacardi, Film Meets Fashion for Black Entertainment Television and The House of Courvoisier for Courvoisier Cognac. Other notable clients include: Phillip Morris Companies, Alize/KoBrand, PEPSI, ENYCE, Phat Farm, VIBE Magazine, UPTOWN Magazine, and The Alvin Ailey American Dance Theater.